How to connect HeyGen and Omnisend
Create a New Scenario to Connect HeyGen and Omnisend
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HeyGen, triggered by another scenario, or executed manually (for testing purposes). In most cases, HeyGen or Omnisend will be your first step. To do this, click "Choose an app," find HeyGen or Omnisend, and select the appropriate trigger to start the scenario.

Add the HeyGen Node
Select the HeyGen node from the app selection panel on the right.


HeyGen

Add the Omnisend Node
Next, click the plus (+) icon on the HeyGen node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.


HeyGen
⚙
Omnisend

Authenticate Omnisend
Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.
Configure the HeyGen and Omnisend Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HeyGen and Omnisend Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Omnisend
Trigger on Webhook
⚙

HeyGen
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring HeyGen, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HeyGen and Omnisend integration works as expected. Depending on your setup, data should flow between HeyGen and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HeyGen and Omnisend
HeyGen + Omnisend + Airtable: When a video is generated in HeyGen, trigger a custom event in Omnisend. Then, create a new record in Airtable to track the video engagement data.
Shopify + Omnisend + HeyGen: When a new customer subscribes to Shopify, create a personalized video in HeyGen showcasing top products. Then, send a customer event via Omnisend including the created video.
HeyGen and Omnisend integration alternatives

About HeyGen
Use HeyGen in Latenode to automate personalized video creation. Generate videos from data (CRM leads, spreadsheets) and auto-post to social media or send via email. Create scalable workflows without code, use JS for fine-tuning, and track versions to manage video assets efficiently.
Similar apps
Related categories
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
Similar apps
Related categories
See how Latenode works
FAQ HeyGen and Omnisend
How can I connect my HeyGen account to Omnisend using Latenode?
To connect your HeyGen account to Omnisend on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HeyGen and click on "Connect".
- Authenticate your HeyGen and Omnisend accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger personalized video messages via Omnisend based on HeyGen avatars?
Yes, you can! Latenode allows triggering personalized HeyGen videos via Omnisend based on user data. This boosts engagement by delivering customized video content seamlessly to your audience.
What types of tasks can I perform by integrating HeyGen with Omnisend?
Integrating HeyGen with Omnisend allows you to perform various tasks, including:
- Automatically sending personalized video greetings to new email subscribers.
- Updating contact properties in Omnisend based on HeyGen video engagement.
- Triggering Omnisend email campaigns when a HeyGen video is completed.
- Creating segments in Omnisend based on HeyGen video interaction data.
- Sending internal notifications for high-value HeyGen video leads via Omnisend.
What HeyGen event triggers can I use to automate workflows on Latenode?
Latenode supports HeyGen video creation, completion, and engagement triggers. Use these to automate follow-up actions in Omnisend and other apps.
Are there any limitations to the HeyGen and Omnisend integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex video personalization may require advanced JavaScript knowledge.
- High video generation volume can impact HeyGen API rate limits.
- Real-time video delivery depends on HeyGen's video processing times.