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Sync HubSpot contacts with Magento customers and automate personalized marketing based on purchase history. Latenode’s visual editor and affordable pricing make complex eCommerce automations easier to build and scale without code.
Connect HubSpot and Magento in minutes with Latenode.
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Create a New Scenario to Connect HubSpot and Magento
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or Magento will be your first step. To do this, click "Choose an app," find HubSpot or Magento, and select the appropriate trigger to start the scenario.
Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.
HubSpot
Add the Magento Node
Next, click the plus (+) icon on the HubSpot node, select Magento from the list of available apps, and choose the action you need from the list of nodes within Magento.
HubSpot
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Magento
Authenticate Magento
Now, click the Magento node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Magento settings. Authentication allows you to use Magento through Latenode.
Configure the HubSpot and Magento Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and Magento Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Magento
Trigger on Webhook
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HubSpot
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring HubSpot, Magento, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and Magento integration works as expected. Depending on your setup, data should flow between HubSpot and Magento (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Magento + HubSpot + Slack: When a new order is placed in Magento, the automation checks if the customer exists in HubSpot. If the customer's lead score is above a defined threshold, a notification is sent to a Slack channel.
Magento + HubSpot + Google Sheets: When a new order is placed in Magento, the order data is added to a Google Sheet. The automation also updates the customer's contact information in HubSpot with the purchase details to better target marketing campaigns.
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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About Magento
Automate Magento tasks in Latenode. Sync product data, track orders, manage customers across your systems without code. Connect Magento to CRMs, marketing tools, and accounting software to streamline e-commerce operations. Use AI to personalize offers and segment audiences. Latenode’s visual editor makes automation simple, scalable, and cost-effective.
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How can I connect my HubSpot account to Magento using Latenode?
To connect your HubSpot account to Magento on Latenode, follow these steps:
Can I synchronize customer data between HubSpot and Magento?
Yes, you can seamlessly synchronize customer data with Latenode. Benefit from advanced data mapping and transformation features, ensuring data consistency for personalized marketing campaigns.
What types of tasks can I perform by integrating HubSpot with Magento?
Integrating HubSpot with Magento allows you to perform various tasks, including:
HowdoIhandlecomplexdatatransformationsbetweenHubSpotandMagento?
Latenode offers built-in data transformation tools and JavaScript code blocks for complex data handling, ensuring seamless integration between HubSpot and Magento's differing data structures.
Are there any limitations to the HubSpot and Magento integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: