How to connect HubSpot and Missive
Create a New Scenario to Connect HubSpot and Missive
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or Missive will be your first step. To do this, click "Choose an app," find HubSpot or Missive, and select the appropriate trigger to start the scenario.

Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.

HubSpot
Add the Missive Node
Next, click the plus (+) icon on the HubSpot node, select Missive from the list of available apps, and choose the action you need from the list of nodes within Missive.

HubSpot
⚙
Missive
Authenticate Missive
Now, click the Missive node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Missive settings. Authentication allows you to use Missive through Latenode.
Configure the HubSpot and Missive Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and Missive Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Missive
Trigger on Webhook
⚙
HubSpot
⚙
⚙
Iterator
⚙
Webhook response
Save and Activate the Scenario
After configuring HubSpot, Missive, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and Missive integration works as expected. Depending on your setup, data should flow between HubSpot and Missive (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HubSpot and Missive
HubSpot + Missive + Slack: When a new contact is created in HubSpot, a conversation is initiated in Missive. Then, a notification is sent to a designated Slack channel to alert the sales team about the new contact and the Missive conversation.
Missive + HubSpot + Google Sheets: When a new contact is created in Missive, the automation finds or creates a contact in HubSpot, then adds a row to Google Sheets logging the contact's information.
HubSpot and Missive integration alternatives
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
Similar apps
Related categories
About Missive
Centralize team comms in Missive and automate actions via Latenode. Monitor email, social media, and SMS, then trigger workflows based on content or sender. Automatically create tasks, update records, or send alerts. Use Latenode's visual editor and scripting for custom rules and integrations, eliminating manual triage and speeding responses.
Similar apps
Related categories
See how Latenode works
FAQ HubSpot and Missive
How can I connect my HubSpot account to Missive using Latenode?
To connect your HubSpot account to Missive on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HubSpot and click on "Connect".
- Authenticate your HubSpot and Missive accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I create HubSpot contacts from new Missive messages?
Yes, you can! Latenode's visual editor and JavaScript blocks allow custom contact creation, automatically adding new leads from Missive conversations to HubSpot. Never miss a potential customer!
What types of tasks can I perform by integrating HubSpot with Missive?
Integrating HubSpot with Missive allows you to perform various tasks, including:
- Create HubSpot tickets from specific Missive conversations.
- Update HubSpot contact properties based on Missive interactions.
- Send Missive messages when a HubSpot deal reaches a new stage.
- Log Missive conversations as activities on HubSpot contact records.
- Automatically create new deals in HubSpot from Missive inquiries.
What HubSpot data can I access within Latenode workflows?
You can access virtually any HubSpot data, including contacts, deals, companies, and tickets. Latenode provides granular control through the HubSpot API.
Are there any limitations to the HubSpot and Missive integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data sync may require custom scripting for large datasets.
- Complex workflows with numerous steps can impact execution speed.
- Certain advanced HubSpot objects may require direct API calls.