How to connect HubSpot and NetSuite
Create a New Scenario to Connect HubSpot and NetSuite
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or NetSuite will be your first step. To do this, click "Choose an app," find HubSpot or NetSuite, and select the appropriate trigger to start the scenario.

Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.

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Add the NetSuite Node
Next, click the plus (+) icon on the HubSpot node, select NetSuite from the list of available apps, and choose the action you need from the list of nodes within NetSuite.

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Authenticate NetSuite
Now, click the NetSuite node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your NetSuite settings. Authentication allows you to use NetSuite through Latenode.
Configure the HubSpot and NetSuite Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and NetSuite Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring HubSpot, NetSuite, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and NetSuite integration works as expected. Depending on your setup, data should flow between HubSpot and NetSuite (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HubSpot and NetSuite
HubSpot + NetSuite + Slack: When a deal reaches the 'Closed Won' stage in HubSpot, update the corresponding record in NetSuite and send a notification to the sales team in Slack.
NetSuite + HubSpot + Google Sheets: When a new or updated record is created in NetSuite, update the corresponding customer record in HubSpot. Then, add the relevant sales data to a report in Google Sheets.
HubSpot and NetSuite integration alternatives
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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About NetSuite
Sync NetSuite data with other apps using Latenode. Automate order processing, inventory updates, or financial reporting. Connect NetSuite to your CRM, marketing tools, or database. Use Latenode's visual editor and custom code options for precise control and scalable workflows, avoiding manual data entry and errors. Integrate complex logic easily.
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See how Latenode works
FAQ HubSpot and NetSuite
How can I connect my HubSpot account to NetSuite using Latenode?
To connect your HubSpot account to NetSuite on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HubSpot and click on "Connect".
- Authenticate your HubSpot and NetSuite accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I sync new HubSpot contacts to NetSuite?
Yes, you can! Latenode lets you automatically sync HubSpot contacts to NetSuite, creating new customer records. This ensures your sales and marketing data are always aligned, saving time and preventing errors.
What types of tasks can I perform by integrating HubSpot with NetSuite?
Integrating HubSpot with NetSuite allows you to perform various tasks, including:
- Automatically create NetSuite sales orders from HubSpot deals.
- Update NetSuite customer information with HubSpot contact details.
- Trigger HubSpot marketing campaigns based on NetSuite sales data.
- Synchronize product information between HubSpot and NetSuite.
- Generate NetSuite invoices when a HubSpot deal reaches a specific stage.
Can I use custom fields from HubSpot within my NetSuite workflows?
Yes, Latenode supports custom fields. You can access and use custom fields from HubSpot in your NetSuite automation flows, ensuring data accuracy.
Are there any limitations to the HubSpot and NetSuite integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the APIs and can be affected by usage limits.
- Complex data transformations may require JavaScript knowledge for advanced customization.
- Historical data migration requires batch processing workflows due to API constraints.