How to connect HubSpot and Salesmate
Create a New Scenario to Connect HubSpot and Salesmate
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or Salesmate will be your first step. To do this, click "Choose an app," find HubSpot or Salesmate, and select the appropriate trigger to start the scenario.

Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.

HubSpot
Add the Salesmate Node
Next, click the plus (+) icon on the HubSpot node, select Salesmate from the list of available apps, and choose the action you need from the list of nodes within Salesmate.

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Authenticate Salesmate
Now, click the Salesmate node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Salesmate settings. Authentication allows you to use Salesmate through Latenode.
Configure the HubSpot and Salesmate Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and Salesmate Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Salesmate
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring HubSpot, Salesmate, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and Salesmate integration works as expected. Depending on your setup, data should flow between HubSpot and Salesmate (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HubSpot and Salesmate
HubSpot + Salesmate + Slack: When a new contact is created in both HubSpot and Salesmate, a notification is sent to a designated Slack channel to alert the sales team.
Salesmate + HubSpot + Google Sheets: Whenever a new deal is created in Salesmate or HubSpot, the deal information is added as a new row in a Google Sheet for combined reporting and analysis.
HubSpot and Salesmate integration alternatives
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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About Salesmate
Automate Salesmate tasks within Latenode to streamline sales processes. Trigger actions like lead creation or deal updates based on events in other apps. Connect Salesmate to your marketing stack, enrich data, and manage follow-ups using visual workflows and custom logic, avoiding manual data entry. Scale your sales automation without code, paying only for execution time.
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See how Latenode works
FAQ HubSpot and Salesmate
How can I connect my HubSpot account to Salesmate using Latenode?
To connect your HubSpot account to Salesmate on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HubSpot and click on "Connect".
- Authenticate your HubSpot and Salesmate accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I sync new HubSpot contacts to Salesmate automatically?
Yes, you can! Latenode's visual editor makes it easy to sync new HubSpot contacts to Salesmate, ensuring your sales team always has the most up-to-date lead information, saving time and effort.
What types of tasks can I perform by integrating HubSpot with Salesmate?
Integrating HubSpot with Salesmate allows you to perform various tasks, including:
- Creating Salesmate deals when new HubSpot deals are created.
- Updating Salesmate contacts when HubSpot contacts are updated.
- Adding HubSpot contacts when new Salesmate contacts are created.
- Triggering HubSpot workflows from Salesmate deal stage changes.
- Enriching Salesmate leads with HubSpot marketing activity data.
What HubSpot data can I access within my Latenode workflows?
You can access a wide range of HubSpot data within Latenode workflows, including contacts, deals, companies, and marketing events.
Are there any limitations to the HubSpot and Salesmate integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript coding.
- The number of operations depends on your Latenode plan.
- Real-time sync depends on the API limits of HubSpot and Salesmate.