How to connect HubSpot and X (Twitter)
Create a New Scenario to Connect HubSpot and X (Twitter)
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or X (Twitter) will be your first step. To do this, click "Choose an app," find HubSpot or X (Twitter), and select the appropriate trigger to start the scenario.

Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.

HubSpot
Add the X (Twitter) Node
Next, click the plus (+) icon on the HubSpot node, select X (Twitter) from the list of available apps, and choose the action you need from the list of nodes within X (Twitter).

HubSpot
⚙
X (Twitter)
Authenticate X (Twitter)
Now, click the X (Twitter) node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your X (Twitter) settings. Authentication allows you to use X (Twitter) through Latenode.
Configure the HubSpot and X (Twitter) Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and X (Twitter) Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
X (Twitter)
Trigger on Webhook
⚙
HubSpot
⚙
⚙
Iterator
⚙
Webhook response
Save and Activate the Scenario
After configuring HubSpot, X (Twitter), and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and X (Twitter) integration works as expected. Depending on your setup, data should flow between HubSpot and X (Twitter) (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HubSpot and X (Twitter)
HubSpot + X (Twitter) + Slack: When a new blog post is created in HubSpot, automatically share it on X (Twitter). Then, notify the marketing team about the new post via a specific Slack channel.
X (Twitter) + Google Sheets + HubSpot: Track tweets that mention a specific company on X (Twitter). Log the tweets into a Google Sheet, and if the sentiment is positive, create a new contact in HubSpot.
HubSpot and X (Twitter) integration alternatives
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
Similar apps
Related categories
About X (Twitter)
Automate social listening and brand monitoring with X (Twitter) in Latenode. Track mentions, analyze sentiment, and trigger alerts or actions based on real-time tweets. Use no-code tools or custom JavaScript to filter, format, and route data to your team or other apps, creating scalable workflows for social media management without complex coding.
Similar apps
Related categories
See how Latenode works
FAQ HubSpot and X (Twitter)
How can I connect my HubSpot account to X (Twitter) using Latenode?
To connect your HubSpot account to X (Twitter) on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HubSpot and click on "Connect".
- Authenticate your HubSpot and X (Twitter) accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically tweet new HubSpot blog posts?
Yes, Latenode lets you automate tweets for new HubSpot posts. This saves time and boosts visibility. Use the visual editor and pre-built blocks or JavaScript to customize the tweet content and schedule.
What types of tasks can I perform by integrating HubSpot with X (Twitter)?
Integrating HubSpot with X (Twitter) allows you to perform various tasks, including:
- Create HubSpot contacts from new X (Twitter) followers.
- Send direct messages to new leads captured in HubSpot.
- Update HubSpot contact properties based on X (Twitter) activity.
- Share new HubSpot marketing campaigns on X (Twitter).
- Monitor specific X (Twitter) hashtags for new HubSpot leads.
Howsecureisdata transferbetweenHubSpotandX(Twitter)inLatenode?
Latenode uses secure protocols and encryption to ensure data privacy during transfers between HubSpot and X (Twitter), safeguarding sensitive information during automation.
Are there any limitations to the HubSpot and X (Twitter) integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the X (Twitter) API may affect high-volume workflows.
- Custom field mappings in HubSpot require careful configuration.
- Historical data migration between the platforms is not directly supported.