How to connect HubSpot and Zendesk Sell
Create a New Scenario to Connect HubSpot and Zendesk Sell
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or Zendesk Sell will be your first step. To do this, click "Choose an app," find HubSpot or Zendesk Sell, and select the appropriate trigger to start the scenario.

Add the HubSpot Node
Select the HubSpot node from the app selection panel on the right.

HubSpot
Add the Zendesk Sell Node
Next, click the plus (+) icon on the HubSpot node, select Zendesk Sell from the list of available apps, and choose the action you need from the list of nodes within Zendesk Sell.

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Authenticate Zendesk Sell
Now, click the Zendesk Sell node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zendesk Sell settings. Authentication allows you to use Zendesk Sell through Latenode.
Configure the HubSpot and Zendesk Sell Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the HubSpot and Zendesk Sell Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring HubSpot, Zendesk Sell, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and Zendesk Sell integration works as expected. Depending on your setup, data should flow between HubSpot and Zendesk Sell (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect HubSpot and Zendesk Sell
HubSpot + Zendesk Sell + Slack: When a deal enters a specific stage in Zendesk Sell (e.g., 'Qualified Lead'), find the corresponding contact in HubSpot and then send a notification to a designated Slack channel to alert the sales team of the qualified lead.
Zendesk Sell + HubSpot + Google Sheets: Whenever a deal is updated in Zendesk Sell, find the corresponding contact in HubSpot and log the deal closure information along with the contact's details into a Google Sheet for reporting purposes.
HubSpot and Zendesk Sell integration alternatives
About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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About Zendesk Sell
Sync Zendesk Sell with Latenode to automate sales tasks. Create visual workflows to update deals, manage contacts, and trigger actions based on sales activity. Enhance your CRM data with enrichment tools, route leads intelligently, and automate follow-ups — all in a scalable, low-code environment.
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See how Latenode works
FAQ HubSpot and Zendesk Sell
How can I connect my HubSpot account to Zendesk Sell using Latenode?
To connect your HubSpot account to Zendesk Sell on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select HubSpot and click on "Connect".
- Authenticate your HubSpot and Zendesk Sell accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I sync new HubSpot contacts to Zendesk Sell?
Yes, you can! Latenode's visual editor makes syncing effortless. Automatically create or update Zendesk Sell leads when new contacts are added to HubSpot, ensuring data consistency.
What types of tasks can I perform by integrating HubSpot with Zendesk Sell?
Integrating HubSpot with Zendesk Sell allows you to perform various tasks, including:
- Create Zendesk Sell leads from new HubSpot form submissions.
- Update HubSpot contacts when deals are won in Zendesk Sell.
- Automatically enroll HubSpot contacts in a sequence upon deal creation.
- Sync product information between HubSpot and Zendesk Sell.
- Trigger personalized email campaigns based on Zendesk Sell deal stages.
Can I use JavaScript to extend the HubSpot integration?
Yes! Latenode allows seamless JavaScript integration. Transform data or add custom logic beyond standard options for advanced HubSpot workflows.
Are there any limitations to the HubSpot and Zendesk Sell integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript knowledge.
- Rate limits of HubSpot and Zendesk Sell APIs apply.
- Historical data migration requires careful planning.