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Automatically add new Instagram for Business leads into Customer.io for targeted campaigns. Latenode's visual editor makes complex segmentations easy, and affordable execution-based pricing ensures it scales with your business.
Connect Instagram for Business and Customer.io in minutes with Latenode.
Create Instagram for Business to Customer.io workflow
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Instagram for Business
Customer.io
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Create a New Scenario to Connect Instagram for Business and Customer.io
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Customer.io will be your first step. To do this, click "Choose an app," find Instagram for Business or Customer.io, and select the appropriate trigger to start the scenario.
Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.
Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Customer.io Node
Next, click the plus (+) icon on the Instagram for Business node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.
Instagram for Business
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Customer.io
Authenticate Customer.io
Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.
Configure the Instagram for Business and Customer.io Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Customer.io Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Customer.io
Trigger on Webhook
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Instagram for Business
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Instagram for Business, Customer.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Customer.io integration works as expected. Depending on your setup, data should flow between Instagram for Business and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Instagram for Business + Slack + Customer.io: When new media is posted on Instagram, a notification is sent to a Slack channel to alert the sales team. If they mark the post as lead generating then a customer profile is created or updated in Customer.io.
Customer.io + Facebook Ads Campaign Management + Instagram for Business: Tracked customer events in Customer.io trigger updates to Facebook Ads campaigns. Users exhibiting specific behaviors are retargeted using ads on Facebook and Instagram.
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Customer.io
Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.
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How can I connect my Instagram for Business account to Customer.io using Latenode?
To connect your Instagram for Business account to Customer.io on Latenode, follow these steps:
Can I trigger Customer.io campaigns from new Instagram for Business followers?
Yes, you can! Latenode's visual builder makes it easy to trigger personalized Customer.io campaigns whenever you get a new follower on Instagram for Business. Engage and nurture your audience instantly.
What types of tasks can I perform by integrating Instagram for Business with Customer.io?
Integrating Instagram for Business with Customer.io allows you to perform various tasks, including:
Can I automatically update Customer.io segments from Instagram ad data?
Yes! Latenode's low-code platform enables real-time segment updates, keeping your Customer.io data fresh and campaigns hyper-relevant.
Are there any limitations to the Instagram for Business and Customer.io integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: