How to connect Instagram for Business and Mailhook
Create a New Scenario to Connect Instagram for Business and Mailhook
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Mailhook will be your first step. To do this, click "Choose an app," find Instagram for Business or Mailhook, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mailhook Node
Next, click the plus (+) icon on the Instagram for Business node, select Mailhook from the list of available apps, and choose the action you need from the list of nodes within Mailhook.

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Authenticate Mailhook
Now, click the Mailhook node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mailhook settings. Authentication allows you to use Mailhook through Latenode.
Configure the Instagram for Business and Mailhook Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Mailhook Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Instagram for Business, Mailhook, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Mailhook integration works as expected. Depending on your setup, data should flow between Instagram for Business and Mailhook (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Mailhook
Instagram for Business + Google Sheets: Track Instagram media insights and log them in a Google Sheet for performance analysis.
Mailhook + Instagram for Business + Slack: Get notified in Slack when new leads arrive through Mailhook, then find the user on Instagram and send a direct message.
Instagram for Business and Mailhook integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Mailhook
Use Mailhook in Latenode to instantly capture incoming emails and parse their contents into usable data. Trigger workflows on specific email events, like form submissions or order confirmations. Route parsed data to other apps, databases, or AI models for advanced processing. Automate email handling without code and scale as needed.
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FAQ Instagram for Business and Mailhook
How can I connect my Instagram for Business account to Mailhook using Latenode?
To connect your Instagram for Business account to Mailhook on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Mailhook accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track new Instagram followers and send welcome emails?
Yes, you can! Latenode's visual editor makes it easy to trigger Mailhook emails upon new Instagram for Business followers, engaging them automatically. This boosts your community engagement.
What types of tasks can I perform by integrating Instagram for Business with Mailhook?
Integrating Instagram for Business with Mailhook allows you to perform various tasks, including:
- Automatically sending email notifications for new Instagram for Business comments.
- Adding new Instagram for Business followers to a Mailhook email list.
- Creating personalized email campaigns based on Instagram for Business engagement.
- Sending daily/weekly summaries of Instagram for Business metrics via email.
- Triggering email sequences when specific hashtags are used in Instagram for Business posts.
HowsecureistheInstagramforBusinessintegrationonLatenode?
Latenode uses secure authentication protocols and encrypts your data, ensuring your Instagram for Business and Mailhook information remains protected during integration.
Are there any limitations to the Instagram for Business and Mailhook integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Instagram for Business may affect high-volume workflows.
- Changes to the Instagram for Business API could temporarily disrupt some integrations.
- Mailhook's email sending limits apply based on your Mailhook subscription plan.