How to connect Instagram for Business and Slack
Create a New Scenario to Connect Instagram for Business and Slack
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Slack will be your first step. To do this, click "Choose an app," find Instagram for Business or Slack, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Slack Node
Next, click the plus (+) icon on the Instagram for Business node, select Slack from the list of available apps, and choose the action you need from the list of nodes within Slack.

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Authenticate Slack
Now, click the Slack node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Slack settings. Authentication allows you to use Slack through Latenode.
Configure the Instagram for Business and Slack Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Slack Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Slack
Trigger on Webhook
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Instagram for Business
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Webhook response

Save and Activate the Scenario
After configuring Instagram for Business, Slack, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Slack integration works as expected. Depending on your setup, data should flow between Instagram for Business and Slack (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Slack
Instagram for Business + Google Sheets + Slack: When new media is posted on Instagram, the media insights are fetched and added as a new row in Google Sheets. Then, a summary of the insights is sent to a Slack channel.
Slack + OpenAI ChatGPT + Instagram for Business: When a new message is posted to a Slack channel, the message is sent to OpenAI ChatGPT for analysis and to generate an Instagram caption. The generated caption can then be used to create a new post on Instagram.
Instagram for Business and Slack integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Slack
Send Slack messages and automate channel updates directly from Latenode workflows. Get instant alerts on critical events, share data insights, or trigger actions based on user input. Centralize notifications and approvals by combining Slack with databases, CRMs, and AI models within a scalable, low-code environment.
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See how Latenode works
FAQ Instagram for Business and Slack
How can I connect my Instagram for Business account to Slack using Latenode?
To connect your Instagram for Business account to Slack on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Slack accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I get notified in Slack of new Instagram followers?
Yes, you can! With Latenode, instantly receive Slack notifications for new Instagram for Business followers. Leverage no-code blocks and custom JavaScript for advanced filtering and personalized alerts.
What types of tasks can I perform by integrating Instagram for Business with Slack?
Integrating Instagram for Business with Slack allows you to perform various tasks, including:
- Send new Instagram posts directly to a Slack channel.
- Receive Slack alerts for new comments on Instagram posts.
- Track Instagram follower growth and report it in Slack.
- Share top-performing Instagram content in Slack daily.
- Get notified in Slack about potential spam comments.
HowdoIautomateInstagramforBusinessSlackwithLatenode?
Latenode's visual editor simplifies automation! Drag and drop Instagram for Business and Slack blocks, then add logic, AI, or custom code for advanced workflows.
Are there any limitations to the Instagram for Business and Slack integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Instagram's API rate limits may affect high-volume workflows.
- Certain advanced Instagram insights are not available via the API.
- Changes to the Instagram or Slack APIs may require workflow adjustments.