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Automatically send lead data from Instantly to Facebook Conversions for optimized ad campaigns. Latenode's visual editor and affordable pricing make custom lead tracking and conversion attribution simpler, more scalable, and cost-effective than ever.
Connect Instantly and Facebook Conversions in minutes with Latenode.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instantly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instantly or Facebook Conversions will be your first step. To do this, click "Choose an app," find Instantly or Facebook Conversions, and select the appropriate trigger to start the scenario.

Select the Instantly node from the app selection panel on the right.

Instantly
Click on the Instantly node to configure it. You can modify the Instantly URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Instantly node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.

Instantly
β
Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Facebook Conversions
Trigger on Webhook
β
Instantly
β
β
Iterator
β
Webhook response
After configuring Instantly, Facebook Conversions, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Instantly and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Instantly and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Instantly + Google Sheets: When a new lead is created in Instantly, their information is added as a new row in a Google Sheets spreadsheet, allowing for tracking lead sources and campaign performance.
Facebook Conversions + Instantly + Slack: When a Facebook conversion event occurs, this automation searches for the corresponding lead in Instantly. If a lead is found, a message is sent to a designated Slack channel, providing notification of the conversion and lead information.
About Instantly
Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic β all without per-step pricing limits.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data β all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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How can I connect my Instantly account to Facebook Conversions using Latenode?
To connect your Instantly account to Facebook Conversions on Latenode, follow these steps:
Can I track Instantly lead conversions in Facebook Conversions?
Yes, with Latenode, automate conversion tracking from Instantly to Facebook Conversions. Seamlessly measure campaign performance and optimize ad spend using our visual workflow builder.
What types of tasks can I perform by integrating Instantly with Facebook Conversions?
Integrating Instantly with Facebook Conversions allows you to perform various tasks, including:
How does Latenode enhance Instantly campaign reporting?
Latenode centralizes Instantly data, enabling enriched reporting in Facebook Conversions. Track campaign performance, optimize ads, and improve ROI effortlessly.
Are there any limitations to the Instantly and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: