How to connect Instantly and Mixpanel
Create a New Scenario to Connect Instantly and Mixpanel
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instantly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instantly or Mixpanel will be your first step. To do this, click "Choose an app," find Instantly or Mixpanel, and select the appropriate trigger to start the scenario.

Add the Instantly Node
Select the Instantly node from the app selection panel on the right.

Instantly
Configure the Instantly
Click on the Instantly node to configure it. You can modify the Instantly URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Mixpanel Node
Next, click the plus (+) icon on the Instantly node, select Mixpanel from the list of available apps, and choose the action you need from the list of nodes within Mixpanel.

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Authenticate Mixpanel
Now, click the Mixpanel node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mixpanel settings. Authentication allows you to use Mixpanel through Latenode.
Configure the Instantly and Mixpanel Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instantly and Mixpanel Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Mixpanel
Trigger on Webhook
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Instantly, Mixpanel, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instantly and Mixpanel integration works as expected. Depending on your setup, data should flow between Instantly and Mixpanel (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instantly and Mixpanel
Instantly + Mixpanel + Slack: When a new lead is created in Instantly, track the event in Mixpanel and then send a message to a Slack channel to notify the team of the new lead and associated user engagement data.
Mixpanel + Instantly + Google Sheets: Track events in Mixpanel and search for corresponding leads in Instantly. Then, log the Mixpanel event data and Instantly lead information as a new row in Google Sheets for reporting and analysis.
Instantly and Mixpanel integration alternatives
About Instantly
Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.
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About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
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See how Latenode works
FAQ Instantly and Mixpanel
How can I connect my Instantly account to Mixpanel using Latenode?
To connect your Instantly account to Mixpanel on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instantly and click on "Connect".
- Authenticate your Instantly and Mixpanel accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track campaign performance from Instantly in Mixpanel?
Yes, you can! Latenode’s flexible data mapping lets you send Instantly campaign metrics to Mixpanel, providing a unified view of campaign performance and user behavior for better insights.
What types of tasks can I perform by integrating Instantly with Mixpanel?
Integrating Instantly with Mixpanel allows you to perform various tasks, including:
- Automatically track new Instantly leads as new users in Mixpanel.
- Send email campaign performance data to Mixpanel for analysis.
- Trigger personalized Mixpanel events based on Instantly email activity.
- Update user profiles in Mixpanel with data collected from Instantly campaigns.
- Analyze conversion rates by tracking user journey from Instantly to Mixpanel.
HoweasilycanIcustomizeInstantlytoMixpaneldataflowsonLatenode?
Latenode’s visual editor and JavaScript blocks enable detailed customization of data flows. Easily tailor the Instantly to Mixpanel integration to fit your specific needs.
Are there any limitations to the Instantly and Mixpanel integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data from Instantly may not be immediately available in Mixpanel.
- Complex data transformations may require advanced JavaScript knowledge.
- Rate limits on the Instantly or Mixpanel API could affect high-volume workflows.