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Enrich Intercom conversations with real-time SEO data from Serper using Latenode’s visual editor. Easily surface relevant keywords and site insights, automate reports, and scale outreach, all at an affordable execution cost.
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Create a New Scenario to Connect Intercom and Serper
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Intercom, triggered by another scenario, or executed manually (for testing purposes). In most cases, Intercom or Serper will be your first step. To do this, click "Choose an app," find Intercom or Serper, and select the appropriate trigger to start the scenario.
Add the Intercom Node
Select the Intercom node from the app selection panel on the right.
Intercom
Configure the Intercom
Click on the Intercom node to configure it. You can modify the Intercom URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Serper Node
Next, click the plus (+) icon on the Intercom node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.
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Serper
Authenticate Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Configure the Intercom and Serper Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Intercom and Serper Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Serper
Trigger on Webhook
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Intercom
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Intercom, Serper, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Intercom and Serper integration works as expected. Depending on your setup, data should flow between Intercom and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Intercom + Serper + Slack: When a new conversation is started in Intercom, the message is sent to Serper for a Google Search to identify the root cause of the customer issue. The search results are then sent to a dedicated Slack channel to alert the product team.
Serper + Google Sheets + Intercom: Periodically search Google using Serper to identify emerging customer questions. Append these questions to a Google Sheet. Then, use the data to proactively address these questions in Intercom FAQs by either creating a new FAQ or updating an existing one.
About Intercom
Integrate Intercom with Latenode to automate customer support and engagement. Trigger workflows based on Intercom events to update CRMs, send personalized emails, or escalate issues. Latenode’s visual editor and flexible logic let you build custom support automation that adapts to your business needs, without complex coding or per-step fees.
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About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
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How can I connect my Intercom account to Serper using Latenode?
To connect your Intercom account to Serper on Latenode, follow these steps:
Can I trigger Intercom messages based on Serper keyword ranking?
Yes, you can! Use Latenode to monitor keyword rankings with Serper, then automatically trigger personalized Intercom messages when rankings change, improving customer engagement.
What types of tasks can I perform by integrating Intercom with Serper?
Integrating Intercom with Serper allows you to perform various tasks, including:
How secure is connecting Intercom to Serper within Latenode?
Latenode uses secure authentication protocols and data encryption to protect your Intercom and Serper credentials and data during integration.
Are there any limitations to the Intercom and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: