How to connect Kommo and Google Ads
Create a New Scenario to Connect Kommo and Google Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Kommo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Kommo or Google Ads will be your first step. To do this, click "Choose an app," find Kommo or Google Ads, and select the appropriate trigger to start the scenario.

Add the Kommo Node
Select the Kommo node from the app selection panel on the right.

Kommo
Add the Google Ads Node
Next, click the plus (+) icon on the Kommo node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Authenticate Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Configure the Kommo and Google Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Kommo and Google Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Kommo, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Kommo and Google Ads integration works as expected. Depending on your setup, data should flow between Kommo and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Kommo and Google Ads
Kommo + Google Ads + Slack: When a new lead is created in Kommo, the automation retrieves campaign information from Google Ads based on the lead's details, then sends a message to a designated Slack channel summarizing the lead and campaign details.
Google Ads + Kommo + Google Sheets: This flow monitors Google Ads campaigns. It fetches campaign details and combines them with lead conversion data from Kommo. It then adds all of this information to a Google Sheet for ROI analysis.
Kommo and Google Ads integration alternatives
About Kommo
Integrate Kommo with Latenode to automate sales processes. Trigger actions in other apps when deals change status, or create Kommo leads from form submissions. Build custom workflows with no-code tools or JavaScript, scaling your sales automation without complex coding. Use Latenode's visual editor to connect Kommo to your entire tech stack.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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See how Latenode works
FAQ Kommo and Google Ads
How can I connect my Kommo account to Google Ads using Latenode?
To connect your Kommo account to Google Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Kommo and click on "Connect".
- Authenticate your Kommo and Google Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Kommo leads from Google Ads?
Yes, you can! Latenode enables real-time updates, ensuring your Kommo leads reflect the latest Google Ads campaign data. Benefit from instant insights & streamlined workflows.
What types of tasks can I perform by integrating Kommo with Google Ads?
Integrating Kommo with Google Ads allows you to perform various tasks, including:
- Create new Kommo leads from Google Ads lead form submissions.
- Update Kommo lead statuses based on Google Ads campaign performance.
- Send Kommo leads to Google Ads for retargeting campaigns.
- Track Google Ads spend against Kommo sales conversions.
- Automatically pause Google Ads campaigns based on Kommo lead quality.
Can I use JavaScript code to transform Kommo or Google Ads data?
Yes! Latenode allows you to use JavaScript code to customize data transformations, providing flexibility beyond standard integration options.
Are there any limitations to the Kommo and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration requires manual setup or custom scripting.
- Complex custom audiences require advanced Google Ads configurations.
- Real-time syncing is subject to the API limits of both platforms.