How to connect Landbot.io and Serper
Create a New Scenario to Connect Landbot.io and Serper
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Landbot.io, triggered by another scenario, or executed manually (for testing purposes). In most cases, Landbot.io or Serper will be your first step. To do this, click "Choose an app," find Landbot.io or Serper, and select the appropriate trigger to start the scenario.

Add the Landbot.io Node
Select the Landbot.io node from the app selection panel on the right.

Landbot.io
Configure the Landbot.io
Click on the Landbot.io node to configure it. You can modify the Landbot.io URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Serper Node
Next, click the plus (+) icon on the Landbot.io node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

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Authenticate Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Configure the Landbot.io and Serper Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Landbot.io and Serper Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Landbot.io, Serper, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Landbot.io and Serper integration works as expected. Depending on your setup, data should flow between Landbot.io and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Landbot.io and Serper
Landbot.io + Serper + Google Sheets: When a new event is captured in Landbot.io, a Google Search is performed via Serper to enrich lead data. The enriched lead information is then added as a new row in Google Sheets for tracking and analysis.
Serper + Landbot.io + Slack: When Serper detects a new brand mention via Google Search, Landbot.io sends a text message to a predefined customer. Subsequently, a Slack message is sent to a public channel, notifying the marketing team about the mention.
Landbot.io and Serper integration alternatives
About Landbot.io
Use Landbot.io in Latenode to build no-code chatbots, then connect them to your wider automation. Capture leads, qualify prospects, or provide instant support and trigger follow-up actions directly in your CRM, databases, or marketing tools. Latenode handles complex logic, scaling, and integrations without per-step fees.
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About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
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See how Latenode works
FAQ Landbot.io and Serper
How can I connect my Landbot.io account to Serper using Latenode?
To connect your Landbot.io account to Serper on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Landbot.io and click on "Connect".
- Authenticate your Landbot.io and Serper accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically qualify leads from a chatbot using search data?
Yes, you can! Latenode lets you enrich Landbot.io leads with Serper data for instant qualification. Prioritize high-intent prospects and personalize follow-ups based on their search behavior.
What types of tasks can I perform by integrating Landbot.io with Serper?
Integrating Landbot.io with Serper allows you to perform various tasks, including:
- Automatically capturing and storing leads from Landbot.io conversations.
- Enriching lead data with real-time search engine results via Serper.
- Qualifying leads based on search intent and keyword relevance.
- Personalizing chatbot responses with dynamic search information.
- Triggering follow-up actions based on search engine data analysis.
Does Landbot.io integration in Latenode support webhooks?
Yes, Latenode supports Landbot.io webhooks. Use them to trigger workflows in real-time based on Landbot.io events, automating complex processes without code.
Are there any limitations to the Landbot.io and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Serper API usage is limited by your Serper subscription plan.
- Complex chatbot flows in Landbot.io might require more processing time.
- Real-time search data accuracy depends on Serper's data sources.