How to connect LeadMagic and Zapier
Create a New Scenario to Connect LeadMagic and Zapier
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a LeadMagic, triggered by another scenario, or executed manually (for testing purposes). In most cases, LeadMagic or Zapier will be your first step. To do this, click "Choose an app," find LeadMagic or Zapier, and select the appropriate trigger to start the scenario.

Add the LeadMagic Node
Select the LeadMagic node from the app selection panel on the right.

LeadMagic
Configure the LeadMagic
Click on the LeadMagic node to configure it. You can modify the LeadMagic URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zapier Node
Next, click the plus (+) icon on the LeadMagic node, select Zapier from the list of available apps, and choose the action you need from the list of nodes within Zapier.

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Authenticate Zapier
Now, click the Zapier node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zapier settings. Authentication allows you to use Zapier through Latenode.
Configure the LeadMagic and Zapier Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the LeadMagic and Zapier Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring LeadMagic, Zapier, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the LeadMagic and Zapier integration works as expected. Depending on your setup, data should flow between LeadMagic and Zapier (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect LeadMagic and Zapier
LeadMagic + Zapier + Google Sheets: When a new lead is captured in LeadMagic, its data is sent to Zapier. Zapier then sends the lead information to Google Sheets, adding a new row with the lead's details.
Zapier + LeadMagic + Slack: When Zapier identifies a high-value lead (for example, based on data received from another source via Zapier's Send Data action), the lead's profile is searched for in LeadMagic. The sales team receives a notification in Slack with the LeadMagic profile details.
LeadMagic and Zapier integration alternatives
About LeadMagic
Use LeadMagic inside Latenode to automate lead generation and outreach. Qualify leads, enrich data, and trigger personalized follow-ups based on behavior. Latenode’s visual editor makes it easy to build complex workflows, scale your outreach, and connect to other tools without code.
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About Zapier
Use Zapier within Latenode for extended app connectivity. Trigger Latenode workflows from 6000+ apps. Solve complex automation gaps by combining Zapier’s breadth with Latenode's advanced logic, like custom JS scripts, affordable pricing, and browser automation. Simplify intricate tasks that need more than basic Zapier steps.
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See how Latenode works
FAQ LeadMagic and Zapier
How can I connect my LeadMagic account to Zapier using Latenode?
To connect your LeadMagic account to Zapier on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select LeadMagic and click on "Connect".
- Authenticate your LeadMagic and Zapier accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I enrich LeadMagic leads with Zapier data?
Yes, you can! Latenode's flexible data transformation allows you to seamlessly enrich LeadMagic leads with data from any Zapier-connected app, creating detailed, actionable lead profiles.
What types of tasks can I perform by integrating LeadMagic with Zapier?
Integrating LeadMagic with Zapier allows you to perform various tasks, including:
- Automatically create new leads in LeadMagic from Zapier triggers.
- Update lead information in LeadMagic based on Zapier actions.
- Send notifications via Zapier when new leads are added to LeadMagic.
- Trigger LeadMagic campaigns based on data from Zapier-connected apps.
- Analyze lead data from LeadMagic using Zapier's data warehousing tools.
HowdodoIhandleLeadMagicdatathatdoesn’tmatchZapier’sformat?
Latenode provides robust data mapping and transformation tools. Use these to effortlessly convert data formats between LeadMagic and Zapier, ensuring seamless integration.
Are there any limitations to the LeadMagic and Zapier integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations might require advanced scripting.
- Rate limits of LeadMagic and Zapier apply to the integration.
- Some advanced LeadMagic features might not have direct Zapier equivalents.