Mailchimp and Microsoft Power BI Integration

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Combine Mailchimp campaign data with Microsoft Power BI dashboards for deeper insights. Latenode's visual editor simplifies data blending, while affordable execution costs keep your analytics scalable. Gain a complete marketing performance overview using custom JavaScript logic.

Mailchimp + Microsoft Power BI integration

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Mailchimp

Microsoft Power BI

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Mailchimp and Microsoft Power BI

Create a New Scenario to Connect Mailchimp and Microsoft Power BI

In the workspace, click the โ€œCreate New Scenarioโ€ button.

Add the First Step

Add the first node โ€“ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailchimp, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailchimp or Microsoft Power BI will be your first step. To do this, click "Choose an app," find Mailchimp or Microsoft Power BI, and select the appropriate trigger to start the scenario.

Add the Mailchimp Node

Select the Mailchimp node from the app selection panel on the right.

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Configure the Mailchimp

Click on the Mailchimp node to configure it. You can modify the Mailchimp URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Add the Microsoft Power BI Node

Next, click the plus (+) icon on the Mailchimp node, select Microsoft Power BI from the list of available apps, and choose the action you need from the list of nodes within Microsoft Power BI.

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Authenticate Microsoft Power BI

Now, click the Microsoft Power BI node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Microsoft Power BI settings. Authentication allows you to use Microsoft Power BI through Latenode.

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Configure the Mailchimp and Microsoft Power BI Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Set Up the Mailchimp and Microsoft Power BI Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that donโ€™t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Mailchimp, Microsoft Power BI, and any additional nodes, donโ€™t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking โ€œRun onceโ€ and triggering an event to check if the Mailchimp and Microsoft Power BI integration works as expected. Depending on your setup, data should flow between Mailchimp and Microsoft Power BI (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Mailchimp and Microsoft Power BI

Mailchimp + Google Sheets + Microsoft Power BI: When a new campaign is created in Mailchimp, its details and subsequent report data are added to a Google Sheet. Microsoft Power BI then uses this Google Sheet as a data source to visualize the campaign performance.

Microsoft Power BI + Mailchimp + Slack: Microsoft Power BI monitors Mailchimp campaign reports and identifies low engagement. When low engagement is detected based on some criteria, a Slack message is sent to a designated channel to alert the marketing team.

Mailchimp and Microsoft Power BI integration alternatives

About Mailchimp

Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.

About Microsoft Power BI

Use Power BI in Latenode to automate report generation and data analysis. Trigger report refreshes based on real-time events, then use Latenode to share insights across your team via Slack, email, or other apps. Automate your analytics pipeline and react faster, without manual Power BI updates. Latenode adds scheduling and distribution.

See how Latenode works

FAQ Mailchimp and Microsoft Power BI

How can I connect my Mailchimp account to Microsoft Power BI using Latenode?

To connect your Mailchimp account to Microsoft Power BI on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Mailchimp and click on "Connect".
  • Authenticate your Mailchimp and Microsoft Power BI accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I track email campaign ROI using Power BI?

Yes, you can! Latenode lets you automate data transfer from Mailchimp to Microsoft Power BI, giving you real-time insights and better ROI tracking. No coding needed!

What types of tasks can I perform by integrating Mailchimp with Microsoft Power BI?

Integrating Mailchimp with Microsoft Power BI allows you to perform various tasks, including:

  • Automatically updating Power BI dashboards with new Mailchimp campaign data.
  • Visualizing email open and click-through rates in real-time.
  • Creating custom reports on subscriber engagement across campaigns.
  • Analyzing the performance of different Mailchimp audience segments.
  • Combining email data with other business metrics for a holistic view.

HowdoIautomaticalyupdatePowerBIwithMailchimpdataonLatenode?

Latenode simplifies data updates. Use our visual editor to create a flow that automatically syncs Mailchimp data with Microsoft Power BI on a schedule.

Are there any limitations to the Mailchimp and Microsoft Power BI integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data synchronization may take time depending on data volume.
  • Custom fields in Mailchimp may require additional configuration in Microsoft Power BI.
  • Microsoft Power BI API request limits apply to real-time data updates.

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