How to connect Mailchimp and Tavily
Create a New Scenario to Connect Mailchimp and Tavily
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailchimp, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailchimp or Tavily will be your first step. To do this, click "Choose an app," find Mailchimp or Tavily, and select the appropriate trigger to start the scenario.

Add the Mailchimp Node
Select the Mailchimp node from the app selection panel on the right.

Mailchimp
Configure the Mailchimp
Click on the Mailchimp node to configure it. You can modify the Mailchimp URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Tavily Node
Next, click the plus (+) icon on the Mailchimp node, select Tavily from the list of available apps, and choose the action you need from the list of nodes within Tavily.

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Authenticate Tavily
Now, click the Tavily node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Tavily settings. Authentication allows you to use Tavily through Latenode.
Configure the Mailchimp and Tavily Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mailchimp and Tavily Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Tavily
Trigger on Webhook
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Save and Activate the Scenario
After configuring Mailchimp, Tavily, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mailchimp and Tavily integration works as expected. Depending on your setup, data should flow between Mailchimp and Tavily (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Mailchimp and Tavily
Tavily + Mailchimp + Slack: When Tavily finds a new marketing trend via web search, Mailchimp creates a tag related to that trend. Then, Slack sends a message to a dedicated channel notifying team members about the new trend and the corresponding tag.
Tavily + Mailchimp + Google Sheets: When Tavily identifies a search trend via web search, Mailchimp finds or creates a campaign related to that trend. Then, Google Sheets adds a row with campaign performance data from Mailchimp's Get Campaign Report action.
Mailchimp and Tavily integration alternatives
About Mailchimp
Automate Mailchimp tasks inside Latenode. Automatically add subscribers, update lists, or trigger campaigns based on events in other apps. Use Latenode's visual editor to connect Mailchimp to your CRM, e-commerce platform, or database. Enrich data and ensure targeted campaigns without manual work. Scale your email marketing effortlessly.
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About Tavily
Use Tavily in Latenode to automate research workflows. Retrieve and analyze data from various sources for competitive intelligence or market research. Integrate Tavily’s search API into Latenode for automated content aggregation and report generation. Connect to AI models or databases, scaling your data processing without complex coding.
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FAQ Mailchimp and Tavily
How can I connect my Mailchimp account to Tavily using Latenode?
To connect your Mailchimp account to Tavily on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Mailchimp and click on "Connect".
- Authenticate your Mailchimp and Tavily accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I enhance Mailchimp campaigns with Tavily-sourced SEO keywords?
Yes, you can! Latenode allows you to seamlessly pull top SEO keywords from Tavily, inject them into Mailchimp campaigns, and A/B test for improved engagement.
What types of tasks can I perform by integrating Mailchimp with Tavily?
Integrating Mailchimp with Tavily allows you to perform various tasks, including:
- Automatically generate email content using Tavily search results.
- Enrich subscriber data in Mailchimp with insights from Tavily.
- Create hyper-targeted email segments based on Tavily’s data.
- Trigger personalized email campaigns based on Tavily alerts.
- Analyze campaign performance using Tavily-sourced SEO data.
HowcanIautomateleadscoringinMailchimpusingTavilydatawithinLatenode?
Latenode enables you to use Tavily to extract lead intelligence and automatically update lead scores in Mailchimp, personalizing outreach and boosting conversion rates.
Are there any limitations to the Mailchimp and Tavily integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Tavily usage is subject to their API rate limits.
- Complex data transformations may require JavaScript knowledge.
- Initial setup requires understanding of both APIs.