How to connect Mailerlite and Facebook Ads Campaign Management
Create a New Scenario to Connect Mailerlite and Facebook Ads Campaign Management
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailerlite, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailerlite or Facebook Ads Campaign Management will be your first step. To do this, click "Choose an app," find Mailerlite or Facebook Ads Campaign Management, and select the appropriate trigger to start the scenario.

Add the Mailerlite Node
Select the Mailerlite node from the app selection panel on the right.


Mailerlite

Configure the Mailerlite
Click on the Mailerlite node to configure it. You can modify the Mailerlite URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Ads Campaign Management Node
Next, click the plus (+) icon on the Mailerlite node, select Facebook Ads Campaign Management from the list of available apps, and choose the action you need from the list of nodes within Facebook Ads Campaign Management.


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Facebook Ads Campaign Management

Authenticate Facebook Ads Campaign Management
Now, click the Facebook Ads Campaign Management node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Ads Campaign Management settings. Authentication allows you to use Facebook Ads Campaign Management through Latenode.
Configure the Mailerlite and Facebook Ads Campaign Management Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.


Mailerlite
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Facebook Ads Campaign Management

Set Up the Mailerlite and Facebook Ads Campaign Management Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Facebook Ads Campaign Management
Trigger on Webhook
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Mailerlite
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Mailerlite, Facebook Ads Campaign Management, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mailerlite and Facebook Ads Campaign Management integration works as expected. Depending on your setup, data should flow between Mailerlite and Facebook Ads Campaign Management (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Mailerlite and Facebook Ads Campaign Management
Mailerlite + Facebook Ads Campaign Management + Shopify: When a new subscriber is added to a group in Mailerlite, trigger a targeted Facebook ad campaign promoting relevant Shopify products. This helps convert new email subscribers into paying customers.
Facebook Ads Campaign Management + Mailerlite + Google Sheets: Capture leads from Facebook Ads when a new ad is created. These leads are then added or updated in Mailerlite and their information is simultaneously added as a new row in a Google Sheet for lead tracking and analysis.
Mailerlite and Facebook Ads Campaign Management integration alternatives

About Mailerlite
Use Mailerlite in Latenode to automate email marketing tasks. Add subscribers, send targeted campaigns, and track results based on triggers from your CRM, database, or e-commerce platform. Latenode’s visual editor and code blocks offer flexible control over message personalization and flow logic without complex coding or per-action pricing.
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About Facebook Ads Campaign Management
Automate Facebook Ads in Latenode. Track performance, adjust budgets, and update campaigns based on real-time data from your CRM or analytics. Stop manual updates: trigger ad changes from Latenode workflows. Connect ad data to other apps, like Google Sheets, for unified reporting. Scale ad management without complex code.
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FAQ Mailerlite and Facebook Ads Campaign Management
How can I connect my Mailerlite account to Facebook Ads Campaign Management using Latenode?
To connect your Mailerlite account to Facebook Ads Campaign Management on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Mailerlite and click on "Connect".
- Authenticate your Mailerlite and Facebook Ads Campaign Management accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I retarget Mailerlite subscribers with Facebook ads?
Yes, you can! Latenode simplifies audience syncing, letting you retarget specific Mailerlite segments on Facebook, ensuring your ads reach the most relevant audience, improving ROI.
What types of tasks can I perform by integrating Mailerlite with Facebook Ads Campaign Management?
Integrating Mailerlite with Facebook Ads Campaign Management allows you to perform various tasks, including:
- Automatically adding new Mailerlite subscribers to a Facebook Custom Audience.
- Creating targeted Facebook ad campaigns based on Mailerlite email engagement.
- Pausing Facebook ads when users unsubscribe from a Mailerlite list.
- Updating Facebook lead ads with data collected from Mailerlite forms.
- Triggering personalized email sequences in Mailerlite from Facebook lead ad submissions.
How does Latenode handle Mailerlite list segmentation?
Latenode allows you to use Mailerlite segments to create highly targeted Facebook ad audiences, driving more effective campaigns.
Are there any limitations to the Mailerlite and Facebook Ads Campaign Management integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on API request limits.
- Complex audience segmentation may require custom JavaScript code.
- Integration performance is affected by the data volume.