How to connect Mailmodo and Facebook Lead Ads
Create a New Scenario to Connect Mailmodo and Facebook Lead Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mailmodo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mailmodo or Facebook Lead Ads will be your first step. To do this, click "Choose an app," find Mailmodo or Facebook Lead Ads, and select the appropriate trigger to start the scenario.

Add the Mailmodo Node
Select the Mailmodo node from the app selection panel on the right.


Mailmodo

Configure the Mailmodo
Click on the Mailmodo node to configure it. You can modify the Mailmodo URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Facebook Lead Ads Node
Next, click the plus (+) icon on the Mailmodo node, select Facebook Lead Ads from the list of available apps, and choose the action you need from the list of nodes within Facebook Lead Ads.


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Facebook Lead Ads

Authenticate Facebook Lead Ads
Now, click the Facebook Lead Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Lead Ads settings. Authentication allows you to use Facebook Lead Ads through Latenode.
Configure the Mailmodo and Facebook Lead Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mailmodo and Facebook Lead Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Facebook Lead Ads
Trigger on Webhook
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Mailmodo
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Mailmodo, Facebook Lead Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mailmodo and Facebook Lead Ads integration works as expected. Depending on your setup, data should flow between Mailmodo and Facebook Lead Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Mailmodo and Facebook Lead Ads
Facebook Lead Ads + Mailmodo + Slack: When a new lead is captured in Facebook Lead Ads, the contact is created in Mailmodo and a notification is sent to a designated Slack channel.
Facebook Lead Ads + Mailmodo + Google Sheets: Upon receiving a new lead in Facebook Lead Ads, the lead's contact information is added to Mailmodo, and the lead's data is also recorded in a Google Sheet for analysis.
Mailmodo and Facebook Lead Ads integration alternatives

About Mailmodo
Use Mailmodo in Latenode to automate transactional emails and marketing campaigns directly from your workflows. Trigger personalized emails based on CRM updates, e-commerce events, or data transformations. Latenode lets you control Mailmodo with logic, AI, and custom scripts, while avoiding per-step pricing. Optimize your outreach with a visual builder.
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About Facebook Lead Ads
Capture Facebook Lead Ads data directly in Latenode. Automatically qualify leads, send follow-up emails, or update your CRM in real time. Use Latenode's visual editor and JavaScript node for custom filtering and routing. Scale your lead management without complex code or expensive per-step pricing.
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See how Latenode works
FAQ Mailmodo and Facebook Lead Ads
How can I connect my Mailmodo account to Facebook Lead Ads using Latenode?
To connect your Mailmodo account to Facebook Lead Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Mailmodo and click on "Connect".
- Authenticate your Mailmodo and Facebook Lead Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically add Facebook Leads to Mailmodo campaigns?
Yes, easily! Latenode lets you instantly sync new Facebook Leads into Mailmodo, triggering personalized email sequences. Benefit from faster lead engagement and boosted conversion rates via automated workflows.
What types of tasks can I perform by integrating Mailmodo with Facebook Lead Ads?
Integrating Mailmodo with Facebook Lead Ads allows you to perform various tasks, including:
- Automatically adding new Facebook Leads to a Mailmodo contact list.
- Sending personalized welcome emails to new leads captured via Facebook.
- Segmenting leads in Mailmodo based on the Facebook Lead Ad form data.
- Triggering follow-up email sequences based on lead form responses.
- Updating lead information in Mailmodo when a Facebook Lead Ad is submitted.
HowdoIhandleduplicateleadsfromFacebookLeadAdsinMailmodo?
Latenode's advanced logic identifies and merges duplicate leads, preventing redundant emails. This ensures cleaner contact lists and higher deliverability rates within Mailmodo.
Are there any limitations to the Mailmodo and Facebook Lead Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Custom field mappings may require initial setup.
- Real-time sync depends on API availability of both platforms.
- Complex conditional logic might require JavaScript or AI blocks.