Mautic and Serper Integration

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Enrich Mautic contact data with Serper's SEO insights. Latenode's visual editor makes it easier to build lead qualification workflows using flexible API integrations, while affordable execution-based pricing unlocks scalable data enrichment.

Swap Apps

Mautic

Serper

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Mautic and Serper

Create a New Scenario to Connect Mautic and Serper

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mautic, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mautic or Serper will be your first step. To do this, click "Choose an app," find Mautic or Serper, and select the appropriate trigger to start the scenario.

Add the Mautic Node

Select the Mautic node from the app selection panel on the right.

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Mautic

Configure the Mautic

Click on the Mautic node to configure it. You can modify the Mautic URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Mautic

Sign In

Run node once

Add the Serper Node

Next, click the plus (+) icon on the Mautic node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

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Serper

Authenticate Serper

Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.

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Connect Serper

Sign In

Run node once

Configure the Mautic and Serper Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Serper Oauth 2.0

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Select an action *

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Map

The action ID

Run node once

Set Up the Mautic and Serper Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Mautic, Serper, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Mautic and Serper integration works as expected. Depending on your setup, data should flow between Mautic and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Mautic and Serper

Serper + Mautic + Slack: This automation monitors Google Search results for specific keywords using Serper. When a mention is found, a new contact is created in Mautic. Finally, a message is sent to a designated Slack channel to alert the PR team about the mention.

Serper + Mautic + Google Sheets: This automation tracks keyword rankings using Serper, updates contact information in Mautic with the ranking data, and logs the results in a Google Sheet for reporting and analysis.

Mautic and Serper integration alternatives

About Mautic

Automate marketing with Mautic in Latenode. Sync contacts, track campaigns, and trigger actions based on customer behavior. Integrate Mautic with other apps for a 360° view of your customers. Use Latenode's visual editor and code blocks to build custom workflows that adapt to your business needs without complex coding or expensive add-ons.

About Serper

Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.

Mautic + Serper integration

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FAQ Mautic and Serper

How can I connect my Mautic account to Serper using Latenode?

To connect your Mautic account to Serper on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Mautic and click on "Connect".
  • Authenticate your Mautic and Serper accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I enrich Mautic contacts with Serper search data?

Yes, you can! Latenode lets you seamlessly pull data from Serper into Mautic, enriching contact profiles. Enhance targeting and personalization with keyword insights, all without coding.

What types of tasks can I perform by integrating Mautic with Serper?

Integrating Mautic with Serper allows you to perform various tasks, including:

  • Automatically adding Mautic contacts based on new keyword rankings in Serper.
  • Updating Mautic contact properties with SEO data from Serper's search results.
  • Triggering email campaigns in Mautic when specific keywords are found in Serper.
  • Analyzing keyword trends in Serper to segment contacts in Mautic.
  • Creating personalized content in Mautic based on Serper search insights.

Can I use JavaScript to transform data between Mautic and Serper?

Yes! Latenode's JavaScript blocks enable advanced data transformations, tailoring data flow between Mautic and Serper beyond simple field mappings.

Are there any limitations to the Mautic and Serper integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Mautic and Serper APIs may affect high-volume data transfers.
  • Complex data transformations may require JavaScript coding knowledge.
  • Real-time data synchronization depends on the polling frequency set within Latenode.

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