How to connect Microsoft To Do and Google Ads
Create a New Scenario to Connect Microsoft To Do and Google Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Microsoft To Do, triggered by another scenario, or executed manually (for testing purposes). In most cases, Microsoft To Do or Google Ads will be your first step. To do this, click "Choose an app," find Microsoft To Do or Google Ads, and select the appropriate trigger to start the scenario.

Add the Microsoft To Do Node
Select the Microsoft To Do node from the app selection panel on the right.

Microsoft To Do
Configure the Microsoft To Do
Click on the Microsoft To Do node to configure it. You can modify the Microsoft To Do URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Ads Node
Next, click the plus (+) icon on the Microsoft To Do node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Authenticate Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Configure the Microsoft To Do and Google Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Microsoft To Do and Google Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Microsoft To Do, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Microsoft To Do and Google Ads integration works as expected. Depending on your setup, data should flow between Microsoft To Do and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Microsoft To Do and Google Ads
Google Ads + Microsoft To Do + Slack: When a new campaign is created in Google Ads, a corresponding task is created in Microsoft To Do to manage the campaign. A notification is then sent to a Slack channel to alert the team.
Google Ads + Google Sheets + Microsoft To Do: When a new campaign is created in Google Ads, its details are logged in a Google Sheet. Subsequently, a follow-up task is created in Microsoft To Do to monitor the campaign's performance.
Microsoft To Do and Google Ads integration alternatives
About Microsoft To Do
Automate task management by integrating Microsoft To Do with Latenode. Automatically create tasks from emails, database entries, or other apps. Sync tasks between systems, set reminders based on triggers, and manage projects visually using Latenode's low-code interface. Stop manual updates and build scalable task workflows.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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See how Latenode works
FAQ Microsoft To Do and Google Ads
How can I connect my Microsoft To Do account to Google Ads using Latenode?
To connect your Microsoft To Do account to Google Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Microsoft To Do and click on "Connect".
- Authenticate your Microsoft To Do and Google Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I create To Do tasks from new Google Ads leads?
Yes, you can! Latenode allows automated task creation. Whenever a new lead appears in Google Ads, a corresponding task appears in Microsoft To Do, ensuring prompt follow-up and improved conversion rates.
What types of tasks can I perform by integrating Microsoft To Do with Google Ads?
Integrating Microsoft To Do with Google Ads allows you to perform various tasks, including:
- Creating a new task in Microsoft To Do for each new Google Ads lead.
- Updating a Microsoft To Do task when a Google Ads campaign budget changes.
- Adding comments to a Microsoft To Do task when ad performance dips below target.
- Generating weekly reports of Google Ads metrics in a Microsoft To Do task.
- Setting reminder tasks for A/B testing ad copy based on Google Ads data.
What Microsoft To Do triggers are available within Latenode?
Latenode provides triggers for new tasks, updated tasks, and completed tasks in Microsoft To Do, enabling real-time automation based on your task management.
Are there any limitations to the Microsoft To Do and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex Google Ads queries might require JavaScript for advanced filtering.
- Rate limits imposed by Microsoft To Do and Google Ads APIs apply.
- Historical data migration requires manual setup outside of standard triggers.