How to connect Moco and Facebook Conversions
Create a New Scenario to Connect Moco and Facebook Conversions
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Moco, triggered by another scenario, or executed manually (for testing purposes). In most cases, Moco or Facebook Conversions will be your first step. To do this, click "Choose an app," find Moco or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Moco Node
Select the Moco node from the app selection panel on the right.

Moco
Add the Facebook Conversions Node
Next, click the plus (+) icon on the Moco node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.

Moco
⚙
Facebook Conversions
Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Moco and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Moco and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Facebook Conversions
Trigger on Webhook
⚙
Moco
⚙
⚙
Iterator
⚙
Webhook response
Save and Activate the Scenario
After configuring Moco, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Moco and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Moco and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Moco and Facebook Conversions
Moco + Facebook Conversions + Google Sheets: Track time entries in Moco, then log lead conversions attributed to specific projects in Facebook Conversions. Compile time and conversion data in a Google Sheet to analyze project profitability.
Facebook Conversions + Moco + Slack: When a lead converts on Facebook, create a new project in Moco and then notify the assigned project manager in Slack about the new project.
Moco and Facebook Conversions integration alternatives
About Moco
Use Moco in Latenode to track time and expenses. Automate reporting, invoice creation, and project budget monitoring. Connect Moco to accounting or CRM systems for streamlined financial workflows. Build flexible, customized solutions without code, and scale automations as your business grows inside Latenode's visual environment.
Related categories
About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
Related categories
See how Latenode works
FAQ Moco and Facebook Conversions
How can I connect my Moco account to Facebook Conversions using Latenode?
To connect your Moco account to Facebook Conversions on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Moco and click on "Connect".
- Authenticate your Moco and Facebook Conversions accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad spend based on invoiced time?
Yes, you can! Latenode's flexible data mapping lets you automatically send Moco invoice data to Facebook Conversions. Optimize ad campaigns based on actual project profitability.
What types of tasks can I perform by integrating Moco with Facebook Conversions?
Integrating Moco with Facebook Conversions allows you to perform various tasks, including:
- Automatically sending conversion events from Moco project completions.
- Updating Facebook Custom Audiences based on Moco customer segments.
- Tracking ad campaign ROI by linking ad spend to Moco invoice amounts.
- Triggering Facebook lead ads when new Moco projects are created.
- Sending offline conversion data from Moco to Facebook Conversions.
What Moco data can I access within Latenode workflows?
You can access projects, tasks, timers, customers, invoices, expenses, and user data. Use JavaScript blocks for custom data transformations.
Are there any limitations to the Moco and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical Moco data might require custom scripting for initial import.
- Facebook Conversions API rate limits may affect high-volume data transfer.
- Advanced custom audience segmentation may necessitate JavaScript knowledge.