How to connect Moco and Google Analytics
Create a New Scenario to Connect Moco and Google Analytics
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Moco, triggered by another scenario, or executed manually (for testing purposes). In most cases, Moco or Google Analytics will be your first step. To do this, click "Choose an app," find Moco or Google Analytics, and select the appropriate trigger to start the scenario.

Add the Moco Node
Select the Moco node from the app selection panel on the right.

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Add the Google Analytics Node
Next, click the plus (+) icon on the Moco node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.

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Authenticate Google Analytics
Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.
Configure the Moco and Google Analytics Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Moco and Google Analytics Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Moco, Google Analytics, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Moco and Google Analytics integration works as expected. Depending on your setup, data should flow between Moco and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Moco and Google Analytics
Moco + Google Analytics + Google Sheets: Watch for new events in Moco related to project time tracking. Run a report in Google Analytics to gather website traffic data. Add this data as a new row to a Google Sheet for reporting.
Google Analytics + Moco + Slack: When a new key event occurs in Google Analytics (like a spike in traffic to a project page), find related contacts in Moco and send a direct message via Slack to the appropriate project managers reminding them to track their time.
Moco and Google Analytics integration alternatives
About Moco
Use Moco in Latenode to track time and expenses. Automate reporting, invoice creation, and project budget monitoring. Connect Moco to accounting or CRM systems for streamlined financial workflows. Build flexible, customized solutions without code, and scale automations as your business grows inside Latenode's visual environment.
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About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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See how Latenode works
FAQ Moco and Google Analytics
How can I connect my Moco account to Google Analytics using Latenode?
To connect your Moco account to Google Analytics on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Moco and click on "Connect".
- Authenticate your Moco and Google Analytics accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track project time against website conversions?
Yes, you can! With Latenode, automatically log Moco project hours whenever a specific conversion event occurs in Google Analytics, improving project cost tracking and ROI analysis.
What types of tasks can I perform by integrating Moco with Google Analytics?
Integrating Moco with Google Analytics allows you to perform various tasks, including:
- Automatically update Google Analytics with new Moco project data.
- Trigger Moco time tracking when a user visits a specific webpage.
- Report on project profitability based on website conversion data.
- Send custom Moco reports based on Google Analytics events.
- Visualize project time against marketing campaign performance.
How can I easily transform data between Moco and Google Analytics?
Latenode offers flexible data mapping and transformation using no-code tools, JavaScript, and AI to ensure seamless compatibility between the two apps.
Are there any limitations to the Moco and Google Analytics integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration requires custom setup.
- Complex data transformations may need JavaScript coding.
- Real-time data synchronization depends on API availability.