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Connect Moosend to Google Analytics and track email campaign performance directly in your analytics dashboards. Latenode’s visual editor makes custom event tracking easier and more affordable. Plus, scale complex tracking scenarios with JavaScript coding.
Connect Moosend and Google Analytics in minutes with Latenode.
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Create a New Scenario to Connect Moosend and Google Analytics
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Moosend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Moosend or Google Analytics will be your first step. To do this, click "Choose an app," find Moosend or Google Analytics, and select the appropriate trigger to start the scenario.
Add the Moosend Node
Select the Moosend node from the app selection panel on the right.
Moosend
Add the Google Analytics Node
Next, click the plus (+) icon on the Moosend node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.
Moosend
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Google Analytics
Authenticate Google Analytics
Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.
Configure the Moosend and Google Analytics Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Moosend and Google Analytics Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Google Analytics
Trigger on Webhook
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Moosend
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Moosend, Google Analytics, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Moosend and Google Analytics integration works as expected. Depending on your setup, data should flow between Moosend and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
WooCommerce + Google Analytics + Moosend: When a new order is placed in WooCommerce, track it as a key event in Google Analytics. Based on purchase history, update the customer's segment in Moosend to personalize future email campaigns.
Google Analytics + Moosend + Facebook Ads Campaign Management: When a user triggers a key event in Google Analytics, update their custom fields in Moosend. Then, update Facebook Ads audiences based on these Moosend subscriber lists for retargeting.
About Moosend
Use Moosend in Latenode to automate email marketing based on real-time data. Trigger campaigns from any app, personalize content with AI, and track results directly in your workflows. Latenode lets you connect Moosend to any data source, adding custom logic and scaling without code.
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About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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How can I connect my Moosend account to Google Analytics using Latenode?
To connect your Moosend account to Google Analytics on Latenode, follow these steps:
Can I track email campaign performance in Google Analytics?
Yes, you can! Latenode allows you to automatically send Moosend campaign data to Google Analytics for advanced reporting. Analyze user behavior triggered by your emails to optimize future campaigns.
What types of tasks can I perform by integrating Moosend with Google Analytics?
Integrating Moosend with Google Analytics allows you to perform various tasks, including:
What Moosend event triggers are available inside Latenode workflows?
Latenode supports Moosend triggers like new subscriber, campaign sent, or link click. Use these to automate processes or trigger actions in other apps.
Are there any limitations to the Moosend and Google Analytics integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: