How to connect Moosend and Google Business Profile
Create a New Scenario to Connect Moosend and Google Business Profile
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Moosend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Moosend or Google Business Profile will be your first step. To do this, click "Choose an app," find Moosend or Google Business Profile, and select the appropriate trigger to start the scenario.

Add the Moosend Node
Select the Moosend node from the app selection panel on the right.

Moosend
Add the Google Business Profile Node
Next, click the plus (+) icon on the Moosend node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.

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Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the Moosend and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Moosend and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Google Business Profile
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Moosend, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Moosend and Google Business Profile integration works as expected. Depending on your setup, data should flow between Moosend and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Moosend and Google Business Profile
Moosend + Google Business Profile + Slack: When a new campaign is launched in Moosend, a post is created on Google Business Profile to announce it. A notification is then sent to a Slack channel to inform the marketing team.
Google Business Profile + Moosend + Google Sheets: When a new review is received on Google Business Profile, a targeted email is sent via Moosend. The review data is then logged in a Google Sheet for tracking and analysis.
Moosend and Google Business Profile integration alternatives
About Moosend
Use Moosend in Latenode to automate email marketing based on real-time data. Trigger campaigns from any app, personalize content with AI, and track results directly in your workflows. Latenode lets you connect Moosend to any data source, adding custom logic and scaling without code.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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See how Latenode works
FAQ Moosend and Google Business Profile
How can I connect my Moosend account to Google Business Profile using Latenode?
To connect your Moosend account to Google Business Profile on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Moosend and click on "Connect".
- Authenticate your Moosend and Google Business Profile accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger email campaigns from new Google Business Profile reviews?
Yes, you can! Latenode's visual editor makes it simple to trigger targeted Moosend campaigns based on new Google Business Profile reviews, improving customer engagement and brand perception.
What types of tasks can I perform by integrating Moosend with Google Business Profile?
Integrating Moosend with Google Business Profile allows you to perform various tasks, including:
- Automatically adding new Moosend subscribers from Google Business Profile leads.
- Sending thank you emails via Moosend to customers who leave positive reviews.
- Updating Moosend lists with customer data collected from Google Business Profile.
- Tracking email campaign performance based on Google Business Profile engagement metrics.
- Sending automated notifications when negative reviews are received.
How do I handle errors in my Moosend workflows?
Latenode provides robust error handling. Implement branching logic to manage failures and retry actions, ensuring reliable Moosend automation.
Are there any limitations to the Moosend and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by the Moosend and Google Business Profile APIs may affect high-volume workflows.
- Complex data transformations might require custom JavaScript code for advanced mapping.
- Historical data synchronization is not supported; only new data triggers the workflows.