Odoo and Mailerlite Integration

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Automatically add new Odoo contacts to Mailerlite for targeted campaigns, personalizing outreach using Latenode's visual editor and JavaScript functions for advanced data transformations, at a fraction of the cost.

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Odoo

Mailerlite

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Odoo and Mailerlite

Create a New Scenario to Connect Odoo and Mailerlite

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Odoo, triggered by another scenario, or executed manually (for testing purposes). In most cases, Odoo or Mailerlite will be your first step. To do this, click "Choose an app," find Odoo or Mailerlite, and select the appropriate trigger to start the scenario.

Add the Odoo Node

Select the Odoo node from the app selection panel on the right.

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Odoo

Configure the Odoo

Click on the Odoo node to configure it. You can modify the Odoo URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Odoo

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Connect Odoo

Sign In

Run node once

Add the Mailerlite Node

Next, click the plus (+) icon on the Odoo node, select Mailerlite from the list of available apps, and choose the action you need from the list of nodes within Mailerlite.

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Odoo

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Mailerlite

Authenticate Mailerlite

Now, click the Mailerlite node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mailerlite settings. Authentication allows you to use Mailerlite through Latenode.

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Odoo

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Mailerlite

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Connect Mailerlite

Sign In

Run node once

Configure the Odoo and Mailerlite Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Mailerlite

Mailerlite Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

Run node once

Set Up the Odoo and Mailerlite Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Mailerlite

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Save and Activate the Scenario

After configuring Odoo, Mailerlite, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Odoo and Mailerlite integration works as expected. Depending on your setup, data should flow between Odoo and Mailerlite (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Odoo and Mailerlite

Odoo + WooCommerce + Mailerlite: When a new product is created in Odoo, it's automatically created in WooCommerce for sales and the subscriber is created or updated in Mailerlite for marketing purposes.

Mailerlite + Odoo + Zoom: When a new subscriber joins in Mailerlite, a contact is created in Odoo, and a welcome meeting is scheduled via Zoom.

Odoo and Mailerlite integration alternatives

About Odoo

Automate Odoo tasks like creating invoices or updating inventory based on triggers from other apps. Latenode lets you connect Odoo to your workflows without code, adding logic and routing data as needed. Integrate Odoo with marketing tools, payment gateways, or CRMs for streamlined processes using Latenode's visual, scalable platform.

About Mailerlite

Use Mailerlite in Latenode to automate email marketing tasks. Add subscribers, send targeted campaigns, and track results based on triggers from your CRM, database, or e-commerce platform. Latenode’s visual editor and code blocks offer flexible control over message personalization and flow logic without complex coding or per-action pricing.

See how Latenode works

FAQ Odoo and Mailerlite

How can I connect my Odoo account to Mailerlite using Latenode?

To connect your Odoo account to Mailerlite on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Odoo and click on "Connect".
  • Authenticate your Odoo and Mailerlite accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add Odoo customers to a Mailerlite group?

Yes, you can! Latenode allows seamless automation, instantly adding new Odoo customers to specific Mailerlite groups for targeted campaigns, boosting engagement and sales.

What types of tasks can I perform by integrating Odoo with Mailerlite?

Integrating Odoo with Mailerlite allows you to perform various tasks, including:

  • Adding new Odoo contacts to a specific Mailerlite subscriber group.
  • Updating subscriber information in Mailerlite when it changes in Odoo.
  • Triggering email campaigns in Mailerlite based on Odoo sales events.
  • Segmenting Mailerlite subscribers based on Odoo customer data.
  • Sending personalized welcome emails via Mailerlite to new Odoo customers.

How does Latenode handle Odoo data synchronizationwith Mailerlite?

Latenode provides real-time data synchronization, ensuring your Odoo and Mailerlite data is always up-to-date. Use visual tools or code as needed.

Are there any limitations to the Odoo and Mailerlite integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex Odoo data structures may require custom JavaScript parsing.
  • Mailerlite API rate limits can affect high-volume data transfers.
  • Advanced Odoo modules may not be directly supported without API access.

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