How to connect Omnisend and YouTube
Create a New Scenario to Connect Omnisend and YouTube
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Omnisend, triggered by another scenario, or executed manually (for testing purposes). In most cases, Omnisend or YouTube will be your first step. To do this, click "Choose an app," find Omnisend or YouTube, and select the appropriate trigger to start the scenario.

Add the Omnisend Node
Select the Omnisend node from the app selection panel on the right.

Omnisend
Configure the Omnisend
Click on the Omnisend node to configure it. You can modify the Omnisend URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the YouTube Node
Next, click the plus (+) icon on the Omnisend node, select YouTube from the list of available apps, and choose the action you need from the list of nodes within YouTube.

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Authenticate YouTube
Now, click the YouTube node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your YouTube settings. Authentication allows you to use YouTube through Latenode.
Configure the Omnisend and YouTube Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Omnisend and YouTube Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Omnisend, YouTube, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Omnisend and YouTube integration works as expected. Depending on your setup, data should flow between Omnisend and YouTube (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Omnisend and YouTube
YouTube + Omnisend + Slack: When a new video is uploaded to a YouTube channel, a custom event is triggered in Omnisend. Then a message is sent to a Slack channel notifying the marketing team.
YouTube + Omnisend + Google Sheets: When a new video is uploaded to a YouTube channel, and a customer event is triggered in Omnisend, the video's statistics are logged in a Google Sheet for tracking campaign success.
Omnisend and YouTube integration alternatives
About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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About YouTube
Automate YouTube content management. Use Latenode to monitor channels for new uploads, extract video metadata, and trigger actions in other apps. Great for social listening, competitor analysis, and content syndication. Reduce manual work, respond faster, and keep your workflows streamlined via Latenode's visual builder.
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See how Latenode works
FAQ Omnisend and YouTube
How can I connect my Omnisend account to YouTube using Latenode?
To connect your Omnisend account to YouTube on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Omnisend and click on "Connect".
- Authenticate your Omnisend and YouTube accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Omnisend emails from new YouTube uploads?
Yes! Latenode lets you automate Omnisend emails when new videos are uploaded to YouTube. Leverage Latenode's visual editor and AI blocks for personalized, effective campaigns.
What types of tasks can I perform by integrating Omnisend with YouTube?
Integrating Omnisend with YouTube allows you to perform various tasks, including:
- Send targeted Omnisend emails to YouTube subscribers.
- Update Omnisend contact properties based on YouTube engagement.
- Create Omnisend segments from YouTube channel analytics.
- Automatically post YouTube video links in Omnisend campaigns.
- Trigger SMS messages via Omnisend upon new YouTube comments.
Can I personalize Omnisend messages using YouTube data?
Yes! Latenode's data mapping lets you inject YouTube channel and video info into Omnisend emails, boosting engagement.
Are there any limitations to the Omnisend and YouTube integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Omnisend and YouTube may affect high-volume workflows.
- Access to certain YouTube analytics requires appropriate channel permissions.
- Complex data transformations may require JavaScript knowledge.