Ortto and Mailerlite Integration

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Sync Ortto audience segments to Mailerlite for targeted campaigns, enhanced by Latenode's affordable execution costs. Enrich data with custom JavaScript functions and scale sophisticated marketing automations easily.

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Ortto

Mailerlite

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Ortto and Mailerlite

Create a New Scenario to Connect Ortto and Mailerlite

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ortto, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ortto or Mailerlite will be your first step. To do this, click "Choose an app," find Ortto or Mailerlite, and select the appropriate trigger to start the scenario.

Add the Ortto Node

Select the Ortto node from the app selection panel on the right.

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Ortto

Configure the Ortto

Click on the Ortto node to configure it. You can modify the Ortto URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Ortto

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Connect Ortto

Sign In

Run node once

Add the Mailerlite Node

Next, click the plus (+) icon on the Ortto node, select Mailerlite from the list of available apps, and choose the action you need from the list of nodes within Mailerlite.

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Mailerlite

Authenticate Mailerlite

Now, click the Mailerlite node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Mailerlite settings. Authentication allows you to use Mailerlite through Latenode.

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Ortto

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Mailerlite

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Connect Mailerlite

Sign In

Run node once

Configure the Ortto and Mailerlite Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Mailerlite Oauth 2.0

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Select an action *

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Map

The action ID

Run node once

Set Up the Ortto and Mailerlite Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Ortto, Mailerlite, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Ortto and Mailerlite integration works as expected. Depending on your setup, data should flow between Ortto and Mailerlite (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Ortto and Mailerlite

Ortto + Mailerlite + Zoom: When a new activity event is triggered in Ortto, indicating a lead has reached a certain engagement level, the lead is added as a subscriber in Mailerlite and a Zoom meeting is scheduled.

Mailerlite + Ortto + Facebook Lead Ads: When a new subscriber is added to Mailerlite, their information is synced to Ortto as a new or updated person. Also, a Facebook Lead Ad audience is created or updated to target these subscribers.

Ortto and Mailerlite integration alternatives

About Ortto

Use Ortto in Latenode to automate personalized marketing campaigns. Trigger emails, SMS, or push notifications based on real-time data from any source. Segment users and update profiles dynamically within Latenode workflows, responding instantly to behavior. Improve engagement by connecting Ortto's segmentation to your Latenode data pipelines.

About Mailerlite

Use Mailerlite in Latenode to automate email marketing tasks. Add subscribers, send targeted campaigns, and track results based on triggers from your CRM, database, or e-commerce platform. Latenode’s visual editor and code blocks offer flexible control over message personalization and flow logic without complex coding or per-action pricing.

See how Latenode works

FAQ Ortto and Mailerlite

How can I connect my Ortto account to Mailerlite using Latenode?

To connect your Ortto account to Mailerlite on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Ortto and click on "Connect".
  • Authenticate your Ortto and Mailerlite accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger Mailerlite emails from new Ortto customer events?

Yes, you can! Latenode lets you trigger Mailerlite campaigns when new customer events occur in Ortto. Automate personalized emails and boost customer engagement with no code.

What types of tasks can I perform by integrating Ortto with Mailerlite?

Integrating Ortto with Mailerlite allows you to perform various tasks, including:

  • Adding new Ortto contacts as subscribers in Mailerlite.
  • Updating subscriber details in Mailerlite from Ortto customer data.
  • Triggering email automation in Mailerlite based on Ortto events.
  • Segmenting Mailerlite subscribers using Ortto customer segments.
  • Creating personalized email campaigns using Ortto insights via Latenode's AI blocks.

Can I use custom fields from Ortto in my Mailerlite email templates?

Yes, Latenode enables mapping of custom fields from Ortto to Mailerlite. Personalize your emails with specific data for more effective communication.

Are there any limitations to the Ortto and Mailerlite integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations might require JavaScript knowledge.
  • Rate limits of Ortto and Mailerlite APIs apply.
  • Real-time synchronization depends on the polling interval configured.

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