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Enrich Salesmate leads with data from Serper's search results, automating research on new prospects. Latenodeβs visual editor and flexible API connection keeps costs low as you scale lead qualification.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Salesmate, triggered by another scenario, or executed manually (for testing purposes). In most cases, Salesmate or Serper will be your first step. To do this, click "Choose an app," find Salesmate or Serper, and select the appropriate trigger to start the scenario.

Select the Salesmate node from the app selection panel on the right.

Salesmate
Click on the Salesmate node to configure it. You can modify the Salesmate URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Salesmate node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

Salesmate
β
Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Serper
Trigger on Webhook
β
Salesmate
β
β
Iterator
β
Webhook response
After configuring Salesmate, Serper, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Salesmate and Serper integration works as expected. Depending on your setup, data should flow between Salesmate and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Salesmate + Serper + Slack: When a new contact is created in Salesmate, the automation searches for relevant information about the contact's company using Serper. The contact details and search results are then sent to a designated Slack channel to inform the sales team.
Serper + Salesmate + Google Sheets: This workflow monitors keyword ranking changes using Serper. When a change is detected, it updates the corresponding lead's information in Salesmate. Additionally, the ranking change data is logged in a Google Sheets spreadsheet for reporting purposes.
About Salesmate
Automate Salesmate tasks within Latenode to streamline sales processes. Trigger actions like lead creation or deal updates based on events in other apps. Connect Salesmate to your marketing stack, enrich data, and manage follow-ups using visual workflows and custom logic, avoiding manual data entry. Scale your sales automation without code, paying only for execution time.
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About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
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How can I connect my Salesmate account to Serper using Latenode?
To connect your Salesmate account to Serper on Latenode, follow these steps:
Can I automatically enrich Salesmate leads with Serper data?
Yes, you can! Latenode enables automatic lead enrichment, keeping Salesmate updated with the freshest Serper data, leveraging AI-powered insights to boost your sales efforts.
What types of tasks can I perform by integrating Salesmate with Serper?
Integrating Salesmate with Serper allows you to perform various tasks, including:
How do I handle Salesmate API rate limits in Latenode?
Latenode's built-in error handling and queueing efficiently manage Salesmate API rate limits, ensuring reliable data synchronization without disruptions.
Are there any limitations to the Salesmate and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: