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Integration of Sendinblue and Google Calendar
Are you looking to take your event marketing to the next level by seamlessly integrating Sendinblue, your trusted email marketing platform, with Google Calendar? With Latenode's flexible low-code automation platform, you can easily set up a powerful integration between Sendinblue and Google Calendar, allowing you to automate your event promotion, registration, and follow-up processes.
Why Integrate Sendinblue and Google Calendar?
Sendinblue is a comprehensive email marketing and automation platform that enables businesses to create, send, and track engaging email campaigns. Many event organizers rely on Sendinblue to promote their events, manage registrations, and communicate with attendees.
Google Calendar, on the other hand, is the world's most popular calendar application, used by millions of individuals and businesses to manage their schedules, appointments, and events.
By integrating these two platforms, you can:
- Automatically add new Sendinblue contacts who register for your events to a designated Google Calendar, making it easy to track event attendance and plan logistics.
- Send personalized email reminders and follow-ups to event registrants based on their Google Calendar event status (e.g., "Going", "Maybe", or "Not Going").
- Sync event updates and cancellations between Google Calendar and Sendinblue, ensuring that your attendees always have the most up-to-date information.
Step-by-Step Integration with Latenode
Here's how you can set up an integration between Sendinblue and Google Calendar using Latenode:
- Create a Latenode account: If you haven't already, sign up for a Latenode account at latenode.com. Latenode offers a flexible, time-based pricing model that's perfect for event-driven integrations like this.
- Connect your Sendinblue and Google Calendar accounts: In your Latenode dashboard, add your Sendinblue account as a new connection, providing your Sendinblue API key. Then, add your Google Calendar account as another connection, granting Latenode the necessary permissions to access your calendar events.
- Create a new automation: Click "Create New Scenario" and give it a name like "Sendinblue-Google Calendar Integration."
- Set up your trigger: For this example, let's set up your automation to run whenever a new contact is added to a specific Sendinblue list (e.g., an "Event Registrants" list). Select "Sendinblue" as your trigger app, choose your target list, and select the "Contact Added" event.
- Create a new Google Calendar event: Add a Google Calendar action to create a new event for the registered contact. You can map the relevant contact fields from Sendinblue (e.g., name, email, registration date) to the corresponding event fields in Google Calendar (e.g., title, description, attendees).
- Send a confirmation email: Add a Sendinblue action to send a personalized confirmation email to the new event registrant, including a link to their newly created Google Calendar event.
- Set up event update and cancellation triggers: Create additional automations to handle event updates and cancellations. For example, you can set up a trigger to run whenever an event is updated in Google Calendar, and use Latenode's Sendinblue actions to send an update email to the affected attendees.
- Test and deploy: Run a test of your automations to ensure everything is working as expected. If all looks good, deploy your automations and watch as your event registrations in Sendinblue automatically sync with Google Calendar, and your attendees receive timely, personalized email communications.
With Latenode's intuitive automation platform, you can set up a custom integration between Sendinblue and Google Calendar in just a few minutes, without writing any complex API code or scripts. And thanks to Latenode's time-based pricing, you can run these automations as frequently as needed without worrying about high costs.
By integrating Sendinblue with Google Calendar using Latenode, you can create a more streamlined, automated, and personalized event marketing experience that delights your attendees and saves you time and effort. Try setting up this integration today and see how it can help you fill more seats and grow your events!
FAQ
Can I integrate other Sendinblue events with Google Calendar, such as contact unsubscribes or email opens?
Yes! With Latenode, you can create separate automations for each type of Sendinblue event you want to integrate with Google Calendar. For example, you could set up an automation to remove a contact from a Google Calendar event if they unsubscribe from your Sendinblue list.
How can I customize the email templates used in this integration?
Latenode allows you to use your existing Sendinblue email templates or create new ones directly in the Latenode interface. You can use Sendinblue's drag-and-drop email builder or HTML editor to design your templates, and then select them when setting up your Latenode automation actions.
Is it possible to sync attendee responses from Google Calendar back to Sendinblue?
Absolutely! You can set up a Latenode automation that triggers whenever an attendee updates their response status (e.g., from "Going" to "Not Going") in Google Calendar. The automation can then use Latenode's Sendinblue actions to update the corresponding contact's custom fields or tags in Sendinblue, allowing you to track attendee engagement and plan accordingly.
How much will this integration cost to run on Latenode?
Latenode's time-based pricing means you only pay for the actual compute time used by your automations. In most cases, processing a new event registration and syncing it to Google Calendar will take just a few seconds per run, meaning you can handle hundreds of registrations per month for just a few credits. Latenode's transparent pricing calculator lets you estimate your costs based on your expected usage.
