SendPulse and Customer.io Integration

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Sync SendPulse data to Customer.io, creating personalized customer journeys based on email engagement and campaign performance. Latenode's no-code editor and flexible API integrations make complex segmentation logic simple and scalable, while saving on automation costs.

SendPulse + Customer.io integration

Connect SendPulse and Customer.io in minutes with Latenode.

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Swap Apps

SendPulse

Customer.io

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect SendPulse and Customer.io

Create a New Scenario to Connect SendPulse and Customer.io

In the workspace, click the β€œCreate New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a SendPulse, triggered by another scenario, or executed manually (for testing purposes). In most cases, SendPulse or Customer.io will be your first step. To do this, click "Choose an app," find SendPulse or Customer.io, and select the appropriate trigger to start the scenario.

Add the SendPulse Node

Select the SendPulse node from the app selection panel on the right.

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SendPulse

Configure the SendPulse

Click on the SendPulse node to configure it. You can modify the SendPulse URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect SendPulse

Sign In
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Run node once

Add the Customer.io Node

Next, click the plus (+) icon on the SendPulse node, select Customer.io from the list of available apps, and choose the action you need from the list of nodes within Customer.io.

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SendPulse

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Customer.io

Authenticate Customer.io

Now, click the Customer.io node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Customer.io settings. Authentication allows you to use Customer.io through Latenode.

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Connect Customer.io

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Run node once

Configure the SendPulse and Customer.io Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Connect Customer.io

Customer.io Oauth 2.0

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Select an action *

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The action ID

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Run node once

Set Up the SendPulse and Customer.io Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Webhook response

Save and Activate the Scenario

After configuring SendPulse, Customer.io, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking β€œRun once” and triggering an event to check if the SendPulse and Customer.io integration works as expected. Depending on your setup, data should flow between SendPulse and Customer.io (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect SendPulse and Customer.io

Shopify + SendPulse + Customer.io: When a new customer is created in Shopify, their email is added to a SendPulse mailing list and their data is created or updated in Customer.io for targeted campaigns.

Customer.io + SendPulse + Slack: When a customer is created or updated in Customer.io, and then added to a mailing list in SendPulse, send a Slack message to notify sales about the new qualified lead.

SendPulse and Customer.io integration alternatives

About SendPulse

Use SendPulse in Latenode for automated email & SMS marketing. Trigger campaigns based on real-time events, segment contacts dynamically, and personalize messages using data from any app. Automate list cleaning and optimize send times in response to user behavior. Connect SendPulse to any data source for smarter, event-driven communication workflows.

About Customer.io

Use Customer.io in Latenode to automate personalized messaging based on real-time user behavior. React instantly to events like purchases or sign-ups. Build flows that segment users, trigger custom emails, and update profiles automatically. Orchestrate complex campaigns and keep data consistent across platforms.

See how Latenode works

FAQ SendPulse and Customer.io

How can I connect my SendPulse account to Customer.io using Latenode?

To connect your SendPulse account to Customer.io on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select SendPulse and click on "Connect".
  • Authenticate your SendPulse and Customer.io accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I personalize Customer.io messages using SendPulse data?

Yes, with Latenode, use SendPulse data to tailor Customer.io communications. Leverage no-code blocks or JavaScript for advanced personalization, increasing engagement and conversion rates.

What types of tasks can I perform by integrating SendPulse with Customer.io?

Integrating SendPulse with Customer.io allows you to perform various tasks, including:

  • Automatically adding new SendPulse subscribers to Customer.io segments.
  • Triggering SendPulse email campaigns based on Customer.io events.
  • Updating Customer.io profiles with data collected in SendPulse surveys.
  • Segmenting SendPulse contacts based on Customer.io customer lifecycle stages.
  • Synchronizing contact properties between SendPulse and Customer.io in real-time.

How does Latenode handle data synchronization between SendPulse?

Latenode offers robust data synchronization using webhooks and scheduled tasks. Customize the flow with JavaScript or AI for complex transformations.

Are there any limitations to the SendPulse and Customer.io integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require JavaScript knowledge.
  • Rate limits of SendPulse and Customer.io APIs apply.
  • Initial setup requires valid API keys from both platforms.

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