SendPulse and HubSpot Integration

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SendPulse + HubSpot integration

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SendPulse

HubSpot

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect SendPulse and HubSpot

Create a New Scenario to Connect SendPulse and HubSpot

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a SendPulse, triggered by another scenario, or executed manually (for testing purposes). In most cases, SendPulse or HubSpot will be your first step. To do this, click "Choose an app," find SendPulse or HubSpot, and select the appropriate trigger to start the scenario.

Add the SendPulse Node

Select the SendPulse node from the app selection panel on the right.

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SendPulse

Configure the SendPulse

Click on the SendPulse node to configure it. You can modify the SendPulse URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Sign In

Run node once

Add the HubSpot Node

Next, click the plus (+) icon on the SendPulse node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.

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Authenticate HubSpot

Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.

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Sign In

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Configure the SendPulse and HubSpot Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Select an action *

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Run node once

Set Up the SendPulse and HubSpot Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring SendPulse, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the SendPulse and HubSpot integration works as expected. Depending on your setup, data should flow between SendPulse and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect SendPulse and HubSpot

SendPulse + HubSpot + Calendly: When a new subscriber is added to SendPulse, a contact is created or updated in HubSpot. Subsequently, a Calendly invite is created to schedule an intro call.

HubSpot + SendPulse + Zoom: When a HubSpot deal reaches a specified stage, the associated contact is added to a SendPulse marketing campaign, and a Zoom meeting is scheduled with that contact.

SendPulse and HubSpot integration alternatives

About SendPulse

Use SendPulse in Latenode for automated email & SMS marketing. Trigger campaigns based on real-time events, segment contacts dynamically, and personalize messages using data from any app. Automate list cleaning and optimize send times in response to user behavior. Connect SendPulse to any data source for smarter, event-driven communication workflows.

About HubSpot

Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.

See how Latenode works

FAQ SendPulse and HubSpot

How can I connect my SendPulse account to HubSpot using Latenode?

To connect your SendPulse account to HubSpot on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select SendPulse and click on "Connect".
  • Authenticate your SendPulse and HubSpot accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically update HubSpot contacts from SendPulse?

Yes, you can! Latenode's flexible no-code blocks and JavaScript support allow you to seamlessly synchronize contact data, ensuring your HubSpot lists are always up-to-date with SendPulse data.

What types of tasks can I perform by integrating SendPulse with HubSpot?

Integrating SendPulse with HubSpot allows you to perform various tasks, including:

  • Add new HubSpot contacts when someone subscribes via SendPulse.
  • Trigger SendPulse email campaigns based on HubSpot lifecycle stages.
  • Update HubSpot contact properties with SendPulse email engagement data.
  • Segment HubSpot lists based on SendPulse email campaign interactions.
  • Automatically unsubscribe contacts in SendPulse when they unsubscribe in HubSpot.

What data triggers are available for SendPulse on Latenode?

Latenode offers triggers for new subscribers, unsubscribers, and campaign events, enabling real-time automation based on SendPulse activity.

Are there any limitations to the SendPulse and HubSpot integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data migration requires manual setup.
  • Complex data transformations may necessitate JavaScript coding.
  • Rate limits of both SendPulse and HubSpot APIs apply.

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