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Connect SendPulse and Shopify to automate personalized email marketing based on purchase history. Latenode's visual editor and JavaScript support allow for custom segmentation, while pay-by-execution pricing makes scaling these workflows affordable.




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SendPulse
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In the workspace, click the “Create New Scenario” button.

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a SendPulse, triggered by another scenario, or executed manually (for testing purposes). In most cases, SendPulse or Shopify will be your first step. To do this, click "Choose an app," find SendPulse or Shopify, and select the appropriate trigger to start the scenario.

Select the SendPulse node from the app selection panel on the right.


SendPulse

Click on the SendPulse node to configure it. You can modify the SendPulse URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the SendPulse node, select Shopify from the list of available apps, and choose the action you need from the list of nodes within Shopify.


SendPulse
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Shopify


Now, click the Shopify node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Shopify settings. Authentication allows you to use Shopify through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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Shopify
Trigger on Webhook
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SendPulse
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Iterator
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Webhook response


After configuring SendPulse, Shopify, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking “Run once” and triggering an event to check if the SendPulse and Shopify integration works as expected. Depending on your setup, data should flow between SendPulse and Shopify (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Shopify + SendPulse + Google Sheets: When a customer abandons their cart in Shopify, their email is added to a specific mailing list in SendPulse. The abandoned cart details are then logged in a Google Sheet for tracking and analysis.
SendPulse + Shopify + Slack: When a new subscriber is added to SendPulse, the automation checks if that subscriber has made a purchase in Shopify. If a purchase exists, a notification is sent to a designated Slack channel.

About SendPulse
Use SendPulse in Latenode for automated email & SMS marketing. Trigger campaigns based on real-time events, segment contacts dynamically, and personalize messages using data from any app. Automate list cleaning and optimize send times in response to user behavior. Connect SendPulse to any data source for smarter, event-driven communication workflows.
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About Shopify
Sync Shopify orders, customers, or inventory data with other apps using Latenode. Automate fulfillment, update databases, or trigger marketing campaigns based on sales events. Use visual workflows to customize logic without code, and scale processes affordably based on execution time.
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How can I connect my SendPulse account to Shopify using Latenode?
To connect your SendPulse account to Shopify on Latenode, follow these steps:
Can I automatically add Shopify customers to SendPulse?
Yes, easily! Latenode allows automated customer syncing. Triggered by new Shopify orders, effortlessly grow your SendPulse lists and personalize marketing using advanced segmentation.
What types of tasks can I perform by integrating SendPulse with Shopify?
Integrating SendPulse with Shopify allows you to perform various tasks, including:
Does Latenode support custom fields in SendPulse for Shopify data?
Yes! Latenode fully supports custom fields. Map any Shopify data to SendPulse, enabling personalized campaigns beyond standard fields with ease.
Are there any limitations to the SendPulse and Shopify integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: