Serper and WhatsApp Business Cloud Integration

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Automate lead generation by sending relevant search result snippets from Serper to potential customers via WhatsApp Business Cloud. Latenode’s visual editor and affordable execution pricing make it easy to build and scale personalized outreach.

Serper + WhatsApp Business Cloud integration

Connect Serper and WhatsApp Business Cloud in minutes with Latenode.

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Serper

WhatsApp Business Cloud

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Serper and WhatsApp Business Cloud

Create a New Scenario to Connect Serper and WhatsApp Business Cloud

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Serper, triggered by another scenario, or executed manually (for testing purposes). In most cases, Serper or WhatsApp Business Cloud will be your first step. To do this, click "Choose an app," find Serper or WhatsApp Business Cloud, and select the appropriate trigger to start the scenario.

Add the Serper Node

Select the Serper node from the app selection panel on the right.

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Serper

Configure the Serper

Click on the Serper node to configure it. You can modify the Serper URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Serper

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Run node once

Add the WhatsApp Business Cloud Node

Next, click the plus (+) icon on the Serper node, select WhatsApp Business Cloud from the list of available apps, and choose the action you need from the list of nodes within WhatsApp Business Cloud.

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Serper

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WhatsApp Business Cloud

Authenticate WhatsApp Business Cloud

Now, click the WhatsApp Business Cloud node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WhatsApp Business Cloud settings. Authentication allows you to use WhatsApp Business Cloud through Latenode.

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WhatsApp Business Cloud

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Connect WhatsApp Business Cloud

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Run node once

Configure the Serper and WhatsApp Business Cloud Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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WhatsApp Business Cloud Oauth 2.0

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Select an action *

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Map

The action ID

Run node once

Set Up the Serper and WhatsApp Business Cloud Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Serper, WhatsApp Business Cloud, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Serper and WhatsApp Business Cloud integration works as expected. Depending on your setup, data should flow between Serper and WhatsApp Business Cloud (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Serper and WhatsApp Business Cloud

Serper + Google Sheets + WhatsApp Business Cloud: This automation tracks keyword ranking changes using Serper. When there's a change, it updates a Google Sheet and sends a daily report via WhatsApp Business Cloud.

WhatsApp Business Cloud + Serper + Zendesk: When a message containing specific keywords arrives in WhatsApp Business Cloud, Serper searches for related information. Based on the search results, a Zendesk ticket is created.

Serper and WhatsApp Business Cloud integration alternatives

About Serper

Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.

About WhatsApp Business Cloud

Use WhatsApp Business Cloud in Latenode for automated messaging workflows. Send personalized updates, order confirmations, or support replies. Integrate it with your CRM, e-commerce platform, or database. Automate routing and customize messages with Latenode's visual editor and JavaScript support for flexible, scalable communication.

See how Latenode works

FAQ Serper and WhatsApp Business Cloud

How can I connect my Serper account to WhatsApp Business Cloud using Latenode?

To connect your Serper account to WhatsApp Business Cloud on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Serper and click on "Connect".
  • Authenticate your Serper and WhatsApp Business Cloud accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I get search result summaries delivered to WhatsApp?

Yes, you can! Latenode lets you use Serper to fetch search results and automatically send a summary to WhatsApp using AI, streamlining information delivery and saving you time with intelligent automation.

What types of tasks can I perform by integrating Serper with WhatsApp Business Cloud?

Integrating Serper with WhatsApp Business Cloud allows you to perform various tasks, including:

  • Send real-time search result alerts to your WhatsApp contacts.
  • Automate competitor monitoring and send updates via WhatsApp.
  • Create instant reports from search data and share them on WhatsApp.
  • Trigger WhatsApp messages based on specific search engine results.
  • Use AI to summarize search results and send them as WhatsApp messages.

How do I handle Serper API request limits within Latenode workflows?

Latenode lets you manage Serper API limits by using delay nodes and error handling, ensuring reliable workflow execution and preventing interruptions.

Are there any limitations to the Serper and WhatsApp Business Cloud integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Serper and WhatsApp Business Cloud still apply.
  • Complex data transformations may require JavaScript knowledge.
  • Initial setup requires understanding of API authentication.

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