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Track booking conversions from Simplybook in Google Analytics using Latenode's visual editor to fine-tune marketing spend. Scale insights affordably with execution-based pricing and JavaScript for custom analysis.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Simplybook, triggered by another scenario, or executed manually (for testing purposes). In most cases, Simplybook or Google Analytics will be your first step. To do this, click "Choose an app," find Simplybook or Google Analytics, and select the appropriate trigger to start the scenario.

Select the Simplybook node from the app selection panel on the right.

Simplybook
Click on the Simplybook node to configure it. You can modify the Simplybook URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Simplybook node, select Google Analytics from the list of available apps, and choose the action you need from the list of nodes within Google Analytics.

Simplybook
β
Google Analytics
Now, click the Google Analytics node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Analytics settings. Authentication allows you to use Google Analytics through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Google Analytics
Trigger on Webhook
β
Simplybook
β
β
Iterator
β
Webhook response
After configuring Simplybook, Google Analytics, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Simplybook and Google Analytics integration works as expected. Depending on your setup, data should flow between Simplybook and Google Analytics (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Simplybook + Google Analytics + Google Sheets: When a new booking is made in Simplybook, send an event to Google Analytics to track booking trends. Then, add a row to Google Sheets with booking details for record-keeping and reporting.
Google Analytics + Simplybook + Slack: When Google Analytics detects a significant change based on report data, potentially indicating booking spikes or drops from Simplybook, a message is sent to a Slack channel to notify the team.
About Simplybook
Automate booking workflows with Simplybook in Latenode. Sync schedules, manage appointments, and trigger follow-up actions without manual work. Connect booking data to CRMs, payment gateways, or marketing tools. Latenode's visual builder and flexible integrations make automating complex booking processes easy and scalable, exceeding Simplybook's built-in options.
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About Google Analytics
Automate marketing insights using Google Analytics within Latenode. Track user behavior and trigger actions based on key metrics. Send data to CRMs, databases, or ad platforms automatically. Latenode streamlines analysis workflows without code, offering flexible logic and integrations, unlike manual reporting or limited point solutions.
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How can I connect my Simplybook account to Google Analytics using Latenode?
To connect your Simplybook account to Google Analytics on Latenode, follow these steps:
Can I track booking source effectiveness using Simplybook and Google Analytics integration?
Yes, with Latenode, easily send booking source data from Simplybook to Google Analytics. Analyze which sources drive the most bookings and optimize your marketing spend.
What types of tasks can I perform by integrating Simplybook with Google Analytics?
Integrating Simplybook with Google Analytics allows you to perform various tasks, including:
How do I filter Simplybook data before sending it to Google Analytics?
Use Latenode's visual editor with JavaScript blocks to precisely filter and transform your Simplybook data before it reaches Google Analytics.
Are there any limitations to the Simplybook and Google Analytics integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: