123FormBuilder and Close CRM Integration

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Automatically create or update Close CRM leads from 123FormBuilder submissions using Latenode's visual editor. Customize data mapping with JavaScript and enjoy affordable, execution-based pricing as your lead volume scales.

Swap Apps

123FormBuilder

Close CRM

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect 123FormBuilder and Close CRM

Create a New Scenario to Connect 123FormBuilder and Close CRM

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a 123FormBuilder, triggered by another scenario, or executed manually (for testing purposes). In most cases, 123FormBuilder or Close CRM will be your first step. To do this, click "Choose an app," find 123FormBuilder or Close CRM, and select the appropriate trigger to start the scenario.

Add the 123FormBuilder Node

Select the 123FormBuilder node from the app selection panel on the right.

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123FormBuilder

Configure the 123FormBuilder

Click on the 123FormBuilder node to configure it. You can modify the 123FormBuilder URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Run node once

Add the Close CRM Node

Next, click the plus (+) icon on the 123FormBuilder node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.

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Authenticate Close CRM

Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.

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Sign In

Run node once

Configure the 123FormBuilder and Close CRM Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Select an action *

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Run node once

Set Up the 123FormBuilder and Close CRM Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring 123FormBuilder, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the 123FormBuilder and Close CRM integration works as expected. Depending on your setup, data should flow between 123FormBuilder and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect 123FormBuilder and Close CRM

123FormBuilder + Close CRM + Slack: When a new submission is received in 123FormBuilder, a lead is created in Close CRM. Then, a notification is sent to a Slack channel to inform the sales team about the new lead.

Close CRM + 123FormBuilder + Google Sheets: When a deal is closed in Close CRM, the automation retrieves the relevant form submission details from 123FormBuilder based on a shared identifier (e.g., email address). This data, along with the deal information, is then added to a Google Sheet.

123FormBuilder and Close CRM integration alternatives

About 123FormBuilder

Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups — automating processes with a no-code, scalable workflow.

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About Close CRM

Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.

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See how Latenode works

FAQ 123FormBuilder and Close CRM

How can I connect my 123FormBuilder account to Close CRM using Latenode?

To connect your 123FormBuilder account to Close CRM on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select 123FormBuilder and click on "Connect".
  • Authenticate your 123FormBuilder and Close CRM accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create Close leads from 123FormBuilder submissions?

Yes, you can! Latenode allows for immediate lead creation, streamlining your sales process. Customize lead data using no-code blocks or JavaScript for advanced transformations.

What types of tasks can I perform by integrating 123FormBuilder with Close CRM?

Integrating 123FormBuilder with Close CRM allows you to perform various tasks, including:

  • Create new Close CRM leads from 123FormBuilder submissions.
  • Update existing Close CRM contacts with new form data.
  • Send customized follow-up emails via Close CRM upon form submission.
  • Trigger Close CRM tasks when specific form criteria are met.
  • Log form submission data as notes on Close CRM leads.

How secure is my 123FormBuilder data within Latenode workflows?

Latenode uses industry-standard encryption to protect your data at rest and in transit, ensuring secure 123FormBuilder integration.

Are there any limitations to the 123FormBuilder and Close CRM integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex form logic may require custom JavaScript for full compatibility.
  • Rate limits of 123FormBuilder and Close CRM APIs may affect large data transfers.
  • File uploads from 123FormBuilder may require additional parsing using Latenode's tools.

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