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How to connect AI Agent and Google Ads
Create a New Scenario to Connect AI Agent and Google Ads
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a AI Agent, triggered by another scenario, or executed manually (for testing purposes). In most cases, AI Agent or Google Ads will be your first step. To do this, click "Choose an app," find AI Agent or Google Ads, and select the appropriate trigger to start the scenario.
Add the AI Agent Node
Select the AI Agent node from the app selection panel on the right.
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Configure the AI Agent
Click on the AI Agent node to configure it. You can modify the AI Agent URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Ads Node
Next, click the plus (+) icon on the AI Agent node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.
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Authenticate Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Configure the AI Agent and Google Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the AI Agent and Google Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario
After configuring AI Agent, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the AI Agent and Google Ads integration works as expected. Depending on your setup, data should flow between AI Agent and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect AI Agent and Google Ads
Google Ads + AI Agent + Slack: Retrieves Google Ads campaign performance data, summarizes insights using an AI Agent, and posts the summary to a dedicated Slack channel.
Google Ads + AI Agent + Google Sheets: Analyzes Google Ads data with an AI Agent to identify key metrics and suggestions, then logs this information into a Google Sheet.
AI Agent and Google Ads integration alternatives
About AI Agent
Use AI Agent in Latenode to automate content creation, data analysis, or customer support. Configure agents with prompts, then integrate them into workflows. Unlike standalone solutions, Latenode lets you connect AI to any app, scale automatically, and customize with code where needed.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
Similar apps
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See how Latenode works
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FAQ AI Agent and Google Ads
How can I connect my AI Agent account to Google Ads using Latenode?
To connect your AI Agent account to Google Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select AI Agent and click on "Connect".
- Authenticate your AI Agent and Google Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically improve Google Ads with AI insights?
Yes, you can! Latenode allows you to use AI Agent to analyze ad performance and suggest improvements, updating your Google Ads campaigns automatically for optimal results and higher ROI.
What types of tasks can I perform by integrating AI Agent with Google Ads?
Integrating AI Agent with Google Ads allows you to perform various tasks, including:
- Automatically generating ad copy variations using AI.
- Analyzing keyword performance and suggesting new keywords.
- Adjusting bidding strategies based on AI-driven insights.
- Creating custom reports on ad campaign performance.
- Pausing underperforming ads based on AI analysis.
How does AI Agent enhance Google Ads campaign management within Latenode?
AI Agent provides intelligent analysis, suggesting optimizations for ad copy, targeting, and bidding, leading to improved campaign performance in Google Ads.
Are there any limitations to the AI Agent and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- AI Agent's analysis depends on the quality of data provided to it.
- Google Ads API rate limits may affect high-volume operations.
- Custom AI models might require JavaScript knowledge.
