AI: Perplexity and Close CRM Integration

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Enrich Close CRM leads by using AI: Perplexity to research and summarize key prospect information. Latenode’s visual editor and flexible integrations make it easy to build and scale customized lead qualification workflows at an affordable cost.

Swap Apps

AI: Perplexity

Close CRM

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect AI: Perplexity and Close CRM

Create a New Scenario to Connect AI: Perplexity and Close CRM

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a AI: Perplexity, triggered by another scenario, or executed manually (for testing purposes). In most cases, AI: Perplexity or Close CRM will be your first step. To do this, click "Choose an app," find AI: Perplexity or Close CRM, and select the appropriate trigger to start the scenario.

Add the AI: Perplexity Node

Select the AI: Perplexity node from the app selection panel on the right.

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Configure the AI: Perplexity

Click on the AI: Perplexity node to configure it. You can modify the AI: Perplexity URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Add the Close CRM Node

Next, click the plus (+) icon on the AI: Perplexity node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.

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Authenticate Close CRM

Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.

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Configure the AI: Perplexity and Close CRM Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Set Up the AI: Perplexity and Close CRM Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring AI: Perplexity, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the AI: Perplexity and Close CRM integration works as expected. Depending on your setup, data should flow between AI: Perplexity and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect AI: Perplexity and Close CRM

Close CRM + Slack: When a new lead is created in Close CRM, a notification is sent to a designated Slack channel to alert the sales team.

Close CRM + Google Sheets: When a lead's status changes in Close CRM, the updated lead information is recorded in a Google Sheet for tracking and reporting purposes.

AI: Perplexity and Close CRM integration alternatives

About AI: Perplexity

Integrate Perplexity AI in Latenode to automate research and content creation. Get instant, accurate answers and summaries inside your workflows. Use AI: Perplexity to enrich data, generate reports, or classify information. Automate complex tasks by combining AI results with other apps and logic in Latenode.

About Close CRM

Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.

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FAQ AI: Perplexity and Close CRM

How can I connect my AI: Perplexity account to Close CRM using Latenode?

To connect your AI: Perplexity account to Close CRM on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select AI: Perplexity and click on "Connect".
  • Authenticate your AI: Perplexity and Close CRM accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I enrich leads with AI-powered research?

Yes, using Latenode, you can automatically enrich Close CRM leads with AI: Perplexity insights, providing sales teams with valuable context and boosting conversion rates.

What types of tasks can I perform by integrating AI: Perplexity with Close CRM?

Integrating AI: Perplexity with Close CRM allows you to perform various tasks, including:

  • Automatically researching leads using AI: Perplexity and adding notes to Close CRM.
  • Summarizing customer interactions for better context in Close CRM.
  • Generating personalized email templates based on AI: Perplexity insights.
  • Qualifying leads using AI: Perplexity analysis of available information.
  • Creating daily briefings on key accounts using AI: Perplexity data.

How does AI: Perplexity enhance lead qualification in Latenode?

AI: Perplexity analyzes data, scoring leads based on fit, automatically updating Close CRM and prioritizing high-potential opportunities.

Are there any limitations to the AI: Perplexity and Close CRM integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by AI: Perplexity and Close CRM APIs may affect high-volume tasks.
  • Complex AI: Perplexity queries might require JavaScript knowledge for optimal results.
  • Historical data migration between platforms may require additional setup.

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