How to connect AI: Perplexity and Google Ads
Create a New Scenario to Connect AI: Perplexity and Google Ads
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a AI: Perplexity, triggered by another scenario, or executed manually (for testing purposes). In most cases, AI: Perplexity or Google Ads will be your first step. To do this, click "Choose an app," find AI: Perplexity or Google Ads, and select the appropriate trigger to start the scenario.

Add the AI: Perplexity Node
Select the AI: Perplexity node from the app selection panel on the right.

AI: Perplexity
Configure the AI: Perplexity
Click on the AI: Perplexity node to configure it. You can modify the AI: Perplexity URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Ads Node
Next, click the plus (+) icon on the AI: Perplexity node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Google Ads
Authenticate Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Configure the AI: Perplexity and Google Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the AI: Perplexity and Google Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Google Ads
Trigger on Webhook
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AI: Perplexity
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Webhook response
Save and Activate the Scenario
After configuring AI: Perplexity, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the AI: Perplexity and Google Ads integration works as expected. Depending on your setup, data should flow between AI: Perplexity and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect AI: Perplexity and Google Ads
Google Ads + AI: Perplexity + Google Analytics: Analyze successful Google Ads campaigns using AI to suggest new keywords. Track the performance of these keywords in Google Analytics by creating key events for each new keyword.
Google Ads + AI: Perplexity + Slack: When Google Ads campaign performance drops (simulated by searching for campaigns), use AI to summarize competitor strategies based on a predefined prompt, and then notify the marketing team in Slack through a public channel message.
AI: Perplexity and Google Ads integration alternatives
About AI: Perplexity
Integrate Perplexity AI in Latenode to automate research and content creation. Get instant, accurate answers and summaries inside your workflows. Use AI: Perplexity to enrich data, generate reports, or classify information. Automate complex tasks by combining AI results with other apps and logic in Latenode.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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See how Latenode works
FAQ AI: Perplexity and Google Ads
How can I connect my AI: Perplexity account to Google Ads using Latenode?
To connect your AI: Perplexity account to Google Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select AI: Perplexity and click on "Connect".
- Authenticate your AI: Perplexity and Google Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I optimize Google Ads using AI: Perplexity insights?
Yes, you can! Latenode lets you automate this process. Analyze AI: Perplexity data to adjust bids and targeting, improving ad performance efficiently.
What types of tasks can I perform by integrating AI: Perplexity with Google Ads?
Integrating AI: Perplexity with Google Ads allows you to perform various tasks, including:
- Generate ad copy variations based on AI: Perplexity-derived insights.
- Automatically pause low-performing ads using AI: Perplexity data.
- Create new keywords based on trending topics identified by AI: Perplexity.
- Analyze competitor ad strategies informed by AI: Perplexity results.
- Automatically adjust Google Ads bids based on AI: Perplexity's analysis.
HowsecureistheAI:PerplexityintegrationonLatenode?
Latenode uses secure authentication and encryption methods to protect your data during the integration process and workflow execution.
Are there any limitations to the AI: Perplexity and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- AI: Perplexity's API usage is subject to their rate limits, which may impact workflow speed.
- Complex AI: Perplexity queries may require JavaScript nodes for advanced data manipulation.
- Historical Google Ads data analysis may require multiple API calls due to Google's API limits.