How to connect Asana and Google Business Profile
Create a New Scenario to Connect Asana and Google Business Profile
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Asana, triggered by another scenario, or executed manually (for testing purposes). In most cases, Asana or Google Business Profile will be your first step. To do this, click "Choose an app," find Asana or Google Business Profile, and select the appropriate trigger to start the scenario.

Add the Asana Node
Select the Asana node from the app selection panel on the right.

Asana
Add the Google Business Profile Node
Next, click the plus (+) icon on the Asana node, select Google Business Profile from the list of available apps, and choose the action you need from the list of nodes within Google Business Profile.

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Authenticate Google Business Profile
Now, click the Google Business Profile node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Business Profile settings. Authentication allows you to use Google Business Profile through Latenode.
Configure the Asana and Google Business Profile Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Asana and Google Business Profile Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Google Business Profile
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Asana, Google Business Profile, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Asana and Google Business Profile integration works as expected. Depending on your setup, data should flow between Asana and Google Business Profile (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Asana and Google Business Profile
Asana + Google Business Profile + Slack: When a task is completed in Asana, create a Google Business Profile post, then notify the team on Slack.
Google Business Profile + Google Sheets + Asana: Track Google Business Profile reviews in Google Sheets and create tasks in Asana for negative feedback.
Asana and Google Business Profile integration alternatives
About Asana
Automate Asana task management inside Latenode workflows. Create projects, assign tasks, and update statuses based on triggers from other apps (like forms or CRMs). Keep project data synchronized across systems. Use Latenode's visual editor and code blocks for custom Asana logic without complex scripting.
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About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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See how Latenode works
FAQ Asana and Google Business Profile
How can I connect my Asana account to Google Business Profile using Latenode?
To connect your Asana account to Google Business Profile on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Asana and click on "Connect".
- Authenticate your Asana and Google Business Profile accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update my Google Business Profile from Asana?
Yes, you can! Latenode's visual editor lets you sync Asana task updates to your Google Business Profile in real-time, ensuring consistent information and improved customer engagement.
What types of tasks can I perform by integrating Asana with Google Business Profile?
Integrating Asana with Google Business Profile allows you to perform various tasks, including:
- Create Google Business Profile posts from new Asana tasks.
- Update Google Business Profile hours based on Asana project schedules.
- Send Asana notifications for new Google Business Profile reviews.
- Track Google Business Profile insights within Asana projects.
- Automatically resolve Asana tasks upon successful GBP post updates.
How does Latenode handle errors when integrating Asana with Google Business Profile?
Latenode provides detailed error logs and real-time monitoring, allowing you to quickly identify and resolve integration issues, ensuring seamless automation.
Are there any limitations to the Asana and Google Business Profile integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Asana and Google Business Profile APIs may affect high-volume workflows.
- Custom field syncing from Asana to Google Business Profile may require JavaScript code.
- Real-time updates depend on the polling frequency set in your Latenode workflow.