How to connect Asana and Serper
Create a New Scenario to Connect Asana and Serper
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Asana, triggered by another scenario, or executed manually (for testing purposes). In most cases, Asana or Serper will be your first step. To do this, click "Choose an app," find Asana or Serper, and select the appropriate trigger to start the scenario.

Add the Asana Node
Select the Asana node from the app selection panel on the right.

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Add the Serper Node
Next, click the plus (+) icon on the Asana node, select Serper from the list of available apps, and choose the action you need from the list of nodes within Serper.

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Authenticate Serper
Now, click the Serper node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Serper settings. Authentication allows you to use Serper through Latenode.
Configure the Asana and Serper Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Asana and Serper Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Asana, Serper, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Asana and Serper integration works as expected. Depending on your setup, data should flow between Asana and Serper (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Asana and Serper
Asana + Serper + Slack: When a new task is created in Asana, search for related keywords using Serper. Then, post the found keywords in a designated Slack channel.
Asana + Serper + Google Sheets: When a new task is created in Asana, perform a Google Search using Serper. Then, add the search results to a Google Sheet for tracking and analysis.
Asana and Serper integration alternatives
About Asana
Automate Asana task management inside Latenode workflows. Create projects, assign tasks, and update statuses based on triggers from other apps (like forms or CRMs). Keep project data synchronized across systems. Use Latenode's visual editor and code blocks for custom Asana logic without complex scripting.
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About Serper
Need search engine data in your flows? Serper in Latenode lets you grab SERP results automatically. Track rankings, monitor competitors, or extract data points for AI. Latenode adds scaling power, version control, and team collaboration to your SEO workflows, all while keeping your API keys secure. Automate SEO tasks visually and efficiently.
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See how Latenode works
FAQ Asana and Serper
How can I connect my Asana account to Serper using Latenode?
To connect your Asana account to Serper on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Asana and click on "Connect".
- Authenticate your Asana and Serper accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate SEO task creation based on SERP results?
Yes, you can! Latenode’s visual editor makes it easy to trigger Asana tasks from Serper data, boosting team efficiency and project management with automated insights.
What types of tasks can I perform by integrating Asana with Serper?
Integrating Asana with Serper allows you to perform various tasks, including:
- Automatically creating Asana tasks for new keyword ranking opportunities.
- Generating project briefs in Asana from Serper's search result analysis.
- Updating task statuses in Asana based on SERP keyword performance.
- Creating follow-up tasks in Asana for content optimization opportunities.
- Monitoring SERP volatility and assigning tasks for content adjustments.
How do I use custom JavaScript functions to process Serper data for Asana?
Latenode allows you to use JavaScript code blocks to transform Serper data before using it to update or create new tasks within Asana projects.
Are there any limitations to the Asana and Serper integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Asana and Serper APIs may affect high-volume workflows.
- Complex data transformations may require advanced JavaScript knowledge.
- Real-time updates depend on the polling interval configured within Latenode.