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Automatically enrich Close CRM leads with conversational insights from Bland AI using Latenode's visual editor. Customize data flows with JavaScript and scale affordably by paying only for execution time, not steps, to boost sales intelligence.
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Create a New Scenario to Connect Bland AI and Close CRM
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Bland AI, triggered by another scenario, or executed manually (for testing purposes). In most cases, Bland AI or Close CRM will be your first step. To do this, click "Choose an app," find Bland AI or Close CRM, and select the appropriate trigger to start the scenario.
Add the Bland AI Node
Select the Bland AI node from the app selection panel on the right.
Bland AI
Configure the Bland AI
Click on the Bland AI node to configure it. You can modify the Bland AI URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Close CRM Node
Next, click the plus (+) icon on the Bland AI node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.
Bland AI
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Close CRM
Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the Bland AI and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Bland AI and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
JavaScript
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AI Anthropic Claude 3
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Close CRM
Trigger on Webhook
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Bland AI
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Bland AI, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Bland AI and Close CRM integration works as expected. Depending on your setup, data should flow between Bland AI and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Close CRM + Bland AI + Slack: When a sales call is completed and its details are available in Close CRM, trigger the flow. Bland AI analyzes the call using its audio recording or transcript, extracts key points, and then the results are sent to a designated Slack channel for team review and action.
Close CRM + Bland AI + Google Sheets: When a deal reaches a closed status in Close CRM, trigger the flow. Bland AI analyzes the sentiment expressed during the customer interactions (potentially using transcripts or recordings, if available) and logs the sentiment analysis, along with deal details, into a Google Sheet for ongoing performance reporting.
About Bland AI
Use Bland AI in Latenode to automate content creation or rewrite existing text. Streamline your marketing or support workflows by generating tailored responses. Integrate it directly into your Latenode scenarios and use visual tools to manage prompts, route results, and scale AI tasks without complex coding.
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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How can I connect my Bland AI account to Close CRM using Latenode?
To connect your Bland AI account to Close CRM on Latenode, follow these steps:
Can I automatically update Close CRM leads with AI summaries?
Yes, you can! Latenode allows you to trigger updates in Close CRM based on Bland AI insights. Improve lead qualification and personalization, without coding.
What types of tasks can I perform by integrating Bland AI with Close CRM?
Integrating Bland AI with Close CRM allows you to perform various tasks, including:
Can I use custom prompts with Bland AI inside Latenode?
Yes, Latenode supports custom prompts. You can tailor Bland AI responses within your no-code workflow, optimizing insights for Close CRM.
Are there any limitations to the Bland AI and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: