How to connect Brilliant Directories and Close CRM
Create a New Scenario to Connect Brilliant Directories and Close CRM
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Brilliant Directories, triggered by another scenario, or executed manually (for testing purposes). In most cases, Brilliant Directories or Close CRM will be your first step. To do this, click "Choose an app," find Brilliant Directories or Close CRM, and select the appropriate trigger to start the scenario.

Add the Brilliant Directories Node
Select the Brilliant Directories node from the app selection panel on the right.

Brilliant Directories
Configure the Brilliant Directories
Click on the Brilliant Directories node to configure it. You can modify the Brilliant Directories URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Close CRM Node
Next, click the plus (+) icon on the Brilliant Directories node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.

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Authenticate Close CRM
Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.
Configure the Brilliant Directories and Close CRM Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Brilliant Directories and Close CRM Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Close CRM
Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Brilliant Directories, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Brilliant Directories and Close CRM integration works as expected. Depending on your setup, data should flow between Brilliant Directories and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Brilliant Directories and Close CRM
Brilliant Directories + Close CRM + Slack: When a new user registers on Brilliant Directories, a new lead is created in Close CRM. Subsequently, a notification is sent to a designated Slack channel to inform the sales team of the new lead.
Close CRM + Brilliant Directories + Google Sheets: When a lead is updated in Close CRM, the corresponding user information in Brilliant Directories is updated, and then this information is added as a new row in a Google Sheet for tracking and reporting.
Brilliant Directories and Close CRM integration alternatives
About Brilliant Directories
Orchestrate Brilliant Directories data within Latenode to automate member management and content workflows. Sync directory listings with CRMs, trigger email sequences based on membership changes, or automate content moderation. Extend directory features with Latenode's AI tools and custom JavaScript actions.
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About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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See how Latenode works
FAQ Brilliant Directories and Close CRM
How can I connect my Brilliant Directories account to Close CRM using Latenode?
To connect your Brilliant Directories account to Close CRM on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Brilliant Directories and click on "Connect".
- Authenticate your Brilliant Directories and Close CRM accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Close CRM leads from new Brilliant Directories members?
Yes! Latenode automates lead creation, ensuring no potential client is missed. Instantly sync new Brilliant Directories members as Close CRM leads for quicker sales engagement.
What types of tasks can I perform by integrating Brilliant Directories with Close CRM?
Integrating Brilliant Directories with Close CRM allows you to perform various tasks, including:
- Create new Close CRM leads from new Brilliant Directories members.
- Update Close CRM lead information with Brilliant Directories profile data.
- Send customized welcome emails to new members via Close CRM.
- Trigger Close CRM tasks when a Brilliant Directories membership expires.
- Segment Close CRM leads based on Brilliant Directories membership level.
Can I use JavaScript functions to transform data from Brilliant Directories?
Yes, Latenode allows you to use JavaScript to transform Brilliant Directories data before sending it to Close CRM for custom data handling.
Are there any limitations to the Brilliant Directories and Close CRM integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations may require JavaScript knowledge.
- Rate limits of the Brilliant Directories and Close CRM APIs apply.
- Custom fields need to be manually mapped between the two platforms.