How to connect Clio and Facebook Conversions
Create a New Scenario to Connect Clio and Facebook Conversions
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Clio, triggered by another scenario, or executed manually (for testing purposes). In most cases, Clio or Facebook Conversions will be your first step. To do this, click "Choose an app," find Clio or Facebook Conversions, and select the appropriate trigger to start the scenario.

Add the Clio Node
Select the Clio node from the app selection panel on the right.


Clio

Add the Facebook Conversions Node
Next, click the plus (+) icon on the Clio node, select Facebook Conversions from the list of available apps, and choose the action you need from the list of nodes within Facebook Conversions.


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Facebook Conversions

Authenticate Facebook Conversions
Now, click the Facebook Conversions node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Facebook Conversions settings. Authentication allows you to use Facebook Conversions through Latenode.
Configure the Clio and Facebook Conversions Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Clio and Facebook Conversions Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Facebook Conversions
Trigger on Webhook
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Clio
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Clio, Facebook Conversions, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Clio and Facebook Conversions integration works as expected. Depending on your setup, data should flow between Clio and Facebook Conversions (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Clio and Facebook Conversions
Clio + Facebook Conversions + Google Sheets: When a case in Clio reaches a successful outcome (e.g., matter status changes), send a conversion event to Facebook Conversions. Simultaneously, record relevant case details in a Google Sheet for data analysis and reporting.
Facebook Conversions + Clio + Calendly: When a lead converts via Facebook (as indicated by a Facebook Conversion event), automatically create a new contact in Clio and then schedule a follow-up meeting via Calendly using a scheduling link.
Clio and Facebook Conversions integration alternatives

About Clio
Automate legal workflows with Clio in Latenode. Sync client data, trigger document generation, and manage tasks based on case updates, avoiding manual data entry. Integrate Clio with other apps like email and payment gateways for streamlined legal process automation. Latenode’s visual editor makes building these flows simple.
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About Facebook Conversions
Use Facebook Conversions in Latenode to automate ad campaign optimization. Track results, update audiences, and manage bids based on real-time data – all within automated workflows. React to events and trigger actions across any integrated app for higher ROI. Scale personalized marketing without complex code.
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See how Latenode works
FAQ Clio and Facebook Conversions
How can I connect my Clio account to Facebook Conversions using Latenode?
To connect your Clio account to Facebook Conversions on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Clio and click on "Connect".
- Authenticate your Clio and Facebook Conversions accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track leads from Clio as Facebook Conversions?
Yes, you can! Latenode allows you to automatically send lead data to Facebook Conversions, improving ad targeting and ROI with detailed conversion insights.
What types of tasks can I perform by integrating Clio with Facebook Conversions?
Integrating Clio with Facebook Conversions allows you to perform various tasks, including:
- Create Facebook Conversions events from new Clio leads.
- Update Facebook Conversions data when a Clio matter status changes.
- Send custom audience data based on Clio client demographics.
- Trigger personalized ad campaigns based on Clio invoice payments.
- Log Facebook ad conversions as notes within Clio matters.
Does Latenode support custom fields from Clio?
Yes, Latenode supports accessing and utilizing custom fields from Clio, enabling highly tailored Facebook Conversions event tracking.
Are there any limitations to the Clio and Facebook Conversions integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data migration from Clio to Facebook Conversions is not directly supported.
- Complex data transformations may require JavaScript coding.
- Rate limits imposed by Clio and Facebook Conversions APIs apply.