Close CRM and Formaloo Integration

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Automatically create or update Close CRM leads from Formaloo form submissions, enriching your sales pipeline. Latenode's affordability and visual editor make lead management efficient and scalable.

Swap Apps

Close CRM

Formaloo

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Close CRM and Formaloo

Create a New Scenario to Connect Close CRM and Formaloo

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Close CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Close CRM or Formaloo will be your first step. To do this, click "Choose an app," find Close CRM or Formaloo, and select the appropriate trigger to start the scenario.

Add the Close CRM Node

Select the Close CRM node from the app selection panel on the right.

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Close CRM

Configure the Close CRM

Click on the Close CRM node to configure it. You can modify the Close CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Close CRM

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#1 Close CRM

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Connect Close CRM

Sign In

Run node once

Add the Formaloo Node

Next, click the plus (+) icon on the Close CRM node, select Formaloo from the list of available apps, and choose the action you need from the list of nodes within Formaloo.

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Close CRM

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Formaloo

Authenticate Formaloo

Now, click the Formaloo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Formaloo settings. Authentication allows you to use Formaloo through Latenode.

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Close CRM

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Formaloo

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Connection *

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Connect Formaloo

Sign In

Run node once

Configure the Close CRM and Formaloo Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Close CRM

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Formaloo

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Connect Formaloo

Formaloo Oauth 2.0

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Change

Select an action *

Select

Map

The action ID

Run node once

Set Up the Close CRM and Formaloo Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Formaloo

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Trigger on Webhook

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Close CRM

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Iterator

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Webhook response

Save and Activate the Scenario

After configuring Close CRM, Formaloo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Close CRM and Formaloo integration works as expected. Depending on your setup, data should flow between Close CRM and Formaloo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Close CRM and Formaloo

Formaloo + Close CRM + Slack: When a new row is added to a Formaloo form (representing a new lead), a corresponding lead is created in Close CRM, and a notification is sent to a designated Slack channel.

Formaloo + Close CRM + Google Sheets: When new customer feedback is submitted through a Formaloo form, the feedback is added to the deal notes in Close CRM and simultaneously logged in a Google Sheets spreadsheet for analysis.

Close CRM and Formaloo integration alternatives

About Close CRM

Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.

Related categories

About Formaloo

Use Formaloo in Latenode to build forms and surveys, then automate follow-up tasks. Capture data via Formaloo and trigger workflows to update databases, send personalized emails, or create support tickets. Automate form-based data entry, reducing manual work. Using Latenode adds logic, integrations, and scheduling that Formaloo alone can't handle.

See how Latenode works

FAQ Close CRM and Formaloo

How can I connect my Close CRM account to Formaloo using Latenode?

To connect your Close CRM account to Formaloo on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Close CRM and click on "Connect".
  • Authenticate your Close CRM and Formaloo accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automate lead capture from Formaloo to Close CRM?

Yes, you can! Latenode allows seamless lead transfer. Automatically create or update Close CRM leads when a new form is submitted in Formaloo, saving time and ensuring no lead is missed.

What types of tasks can I perform by integrating Close CRM with Formaloo?

Integrating Close CRM with Formaloo allows you to perform various tasks, including:

  • Automatically create new Close CRM leads from Formaloo form submissions.
  • Update Close CRM contact information based on Formaloo responses.
  • Trigger personalized email sequences in Close CRM upon form completion.
  • Create Formaloo analytics dashboards from Close CRM opportunity data.
  • Send Close CRM deal updates to relevant stakeholders via Formaloo.

Can I use JavaScript to transform Close CRM data on Latenode?

Yes! Latenode enables you to use JavaScript code blocks to modify data from Close CRM before using it in Formaloo, providing maximum flexibility.

Are there any limitations to the Close CRM and Formaloo integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require JavaScript knowledge.
  • Rate limits on the Close CRM and Formaloo APIs may affect high-volume workflows.
  • Custom fields in Close CRM and Formaloo may need manual mapping.

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