How to connect Close CRM and Google Vertex AI
Create a New Scenario to Connect Close CRM and Google Vertex AI
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Close CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Close CRM or Google Vertex AI will be your first step. To do this, click "Choose an app," find Close CRM or Google Vertex AI, and select the appropriate trigger to start the scenario.

Add the Close CRM Node
Select the Close CRM node from the app selection panel on the right.

Close CRM
Configure the Close CRM
Click on the Close CRM node to configure it. You can modify the Close CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Vertex AI Node
Next, click the plus (+) icon on the Close CRM node, select Google Vertex AI from the list of available apps, and choose the action you need from the list of nodes within Google Vertex AI.

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Authenticate Google Vertex AI
Now, click the Google Vertex AI node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Vertex AI settings. Authentication allows you to use Google Vertex AI through Latenode.
Configure the Close CRM and Google Vertex AI Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Close CRM and Google Vertex AI Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Close CRM, Google Vertex AI, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Close CRM and Google Vertex AI integration works as expected. Depending on your setup, data should flow between Close CRM and Google Vertex AI (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Close CRM and Google Vertex AI
Close CRM + Google Vertex AI + Slack: When a new lead is created in Close CRM, the flow retrieves the lead's recent activities, summarizes them using Google Vertex AI, and sends the summary to a dedicated Slack channel.
Close CRM + Google Vertex AI + Google Sheets: When a lead's status changes in Close CRM, analyze call transcripts (assuming they are available as a file or text) using Google Vertex AI to determine sentiment. Update the lead score in Close CRM based on the sentiment analysis. Finally, record the lead ID, sentiment score, and timestamp in a Google Sheet.
Close CRM and Google Vertex AI integration alternatives
About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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About Google Vertex AI
Use Vertex AI in Latenode to build AI-powered automation. Quickly integrate machine learning models for tasks like sentiment analysis or image recognition. Automate data enrichment or content moderation workflows without complex coding. Latenode’s visual editor makes it easier to chain AI tasks and scale them reliably, paying only for the execution time of each flow.
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See how Latenode works
FAQ Close CRM and Google Vertex AI
How can I connect my Close CRM account to Google Vertex AI using Latenode?
To connect your Close CRM account to Google Vertex AI on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Close CRM and click on "Connect".
- Authenticate your Close CRM and Google Vertex AI accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically generate personalized sales emails?
Yes! Latenode enables this via no-code blocks and custom JavaScript. Enrich Close CRM leads with Vertex AI insights for hyper-personalized, automated email campaigns, boosting engagement.
What types of tasks can I perform by integrating Close CRM with Google Vertex AI?
Integrating Close CRM with Google Vertex AI allows you to perform various tasks, including:
- Analyzing customer sentiment from Close CRM email threads using Vertex AI.
- Generating summaries of customer interactions stored in Close CRM via AI.
- Predicting lead conversion probabilities using Vertex AI models.
- Automatically updating Close CRM lead scores based on AI-driven insights.
- Creating custom, AI-powered reports on sales performance.
How easily can I handle complex Close CRM data transformations?
Latenode provides flexible JavaScript blocks for intricate data manipulation, surpassing simple integrations. Transform data to match Vertex AI input formats with ease.
Are there any limitations to the Close CRM and Google Vertex AI integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Close CRM and Google Vertex AI APIs may affect workflow execution.
- Complex AI models in Vertex AI can consume significant processing resources.
- Custom JavaScript code requires technical expertise to implement and maintain.