How to connect Close CRM and OpenAI ChatGPT
Create a New Scenario to Connect Close CRM and OpenAI ChatGPT
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Close CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Close CRM or OpenAI ChatGPT will be your first step. To do this, click "Choose an app," find Close CRM or OpenAI ChatGPT, and select the appropriate trigger to start the scenario.

Add the Close CRM Node
Select the Close CRM node from the app selection panel on the right.

Close CRM
Configure the Close CRM
Click on the Close CRM node to configure it. You can modify the Close CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the OpenAI ChatGPT Node
Next, click the plus (+) icon on the Close CRM node, select OpenAI ChatGPT from the list of available apps, and choose the action you need from the list of nodes within OpenAI ChatGPT.

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Authenticate OpenAI ChatGPT
Now, click the OpenAI ChatGPT node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your OpenAI ChatGPT settings. Authentication allows you to use OpenAI ChatGPT through Latenode.
Configure the Close CRM and OpenAI ChatGPT Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Close CRM and OpenAI ChatGPT Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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OpenAI ChatGPT
Trigger on Webhook
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Save and Activate the Scenario
After configuring Close CRM, OpenAI ChatGPT, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Close CRM and OpenAI ChatGPT integration works as expected. Depending on your setup, data should flow between Close CRM and OpenAI ChatGPT (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Close CRM and OpenAI ChatGPT
Close CRM + OpenAI ChatGPT + Slack: When a new lead is created in Close CRM, a summary is generated by ChatGPT and posted to a dedicated Slack channel for immediate review.
OpenAI ChatGPT + Close CRM + Google Sheets: Customer feedback is categorized using ChatGPT, the lead in Close CRM is updated with the category, and the feedback along with its category is logged in Google Sheets.
Close CRM and OpenAI ChatGPT integration alternatives
About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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About OpenAI ChatGPT
Integrate ChatGPT into Latenode for automated content generation, sentiment analysis, and smart replies. Create workflows that analyze text, classify data, and personalize customer interactions. Combine AI power with Latenode's flexibility: orchestrate complex processes, manage data flow, and connect to any app via API—all without code.
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See how Latenode works
FAQ Close CRM and OpenAI ChatGPT
How can I connect my Close CRM account to OpenAI ChatGPT using Latenode?
To connect your Close CRM account to OpenAI ChatGPT on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Close CRM and click on "Connect".
- Authenticate your Close CRM and OpenAI ChatGPT accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically summarize Close CRM leads using ChatGPT?
Yes, you can! Latenode lets you trigger ChatGPT from Close CRM events to generate lead summaries. This saves time and helps your team quickly grasp key prospect details.
What types of tasks can I perform by integrating Close CRM with OpenAI ChatGPT?
Integrating Close CRM with OpenAI ChatGPT allows you to perform various tasks, including:
- Automatically generating personalized email drafts based on lead data.
- Classifying customer support requests using AI to prioritize urgent issues.
- Enriching lead profiles with data extracted from web pages via ChatGPT.
- Creating custom sales scripts tailored to individual lead characteristics.
- Analyzing customer sentiment from call transcripts stored in Close CRM.
Can I update Close CRM records with AI-generated content from ChatGPT?
Yes! Latenode enables seamless data transfer. Update Close CRM records with summaries and insights crafted by ChatGPT, enhancing data quality.
Are there any limitations to the Close CRM and OpenAI ChatGPT integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits from both Close CRM and OpenAI ChatGPT may affect performance at scale.
- Custom field mappings in Close CRM require configuration within Latenode.
- Complex prompt engineering in ChatGPT may require advanced knowledge.