How to connect Close CRM and QuestionPro
Create a New Scenario to Connect Close CRM and QuestionPro
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Close CRM, triggered by another scenario, or executed manually (for testing purposes). In most cases, Close CRM or QuestionPro will be your first step. To do this, click "Choose an app," find Close CRM or QuestionPro, and select the appropriate trigger to start the scenario.

Add the Close CRM Node
Select the Close CRM node from the app selection panel on the right.

Close CRM
Configure the Close CRM
Click on the Close CRM node to configure it. You can modify the Close CRM URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the QuestionPro Node
Next, click the plus (+) icon on the Close CRM node, select QuestionPro from the list of available apps, and choose the action you need from the list of nodes within QuestionPro.

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Authenticate QuestionPro
Now, click the QuestionPro node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your QuestionPro settings. Authentication allows you to use QuestionPro through Latenode.
Configure the Close CRM and QuestionPro Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Close CRM and QuestionPro Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Close CRM, QuestionPro, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Close CRM and QuestionPro integration works as expected. Depending on your setup, data should flow between Close CRM and QuestionPro (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Close CRM and QuestionPro
Close CRM + QuestionPro + Slack: When a deal is closed in Close CRM (Lead Status Changed), a customer satisfaction survey is sent via QuestionPro. The results are then summarized and sent to a dedicated Slack channel.
QuestionPro + Close CRM + Google Sheets: When a new survey response is received in QuestionPro (using Get Answers to simulate a trigger), the response data is saved to a Google Sheet. Based on the survey data, a new lead is created or an existing lead is updated in Close CRM.
Close CRM and QuestionPro integration alternatives
About Close CRM
Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.
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About QuestionPro
Automate survey workflows with QuestionPro in Latenode. Collect data, analyze results, and trigger actions based on responses. Pipe survey data into other apps (CRM, spreadsheets) for real-time updates. Use Latenode's logic and integrations to tailor workflows to specific business needs, bypassing manual data transfer and analysis. Scale your surveys effortlessly.
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See how Latenode works
FAQ Close CRM and QuestionPro
How can I connect my Close CRM account to QuestionPro using Latenode?
To connect your Close CRM account to QuestionPro on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Close CRM and click on "Connect".
- Authenticate your Close CRM and QuestionPro accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger surveys based on new Close CRM leads?
Yes, you can! With Latenode, automatically trigger QuestionPro surveys when new leads are added to Close CRM, gathering crucial data and improving lead qualification.
What types of tasks can I perform by integrating Close CRM with QuestionPro?
Integrating Close CRM with QuestionPro allows you to perform various tasks, including:
- Automatically sending surveys upon opportunity creation in Close CRM.
- Updating Close CRM contact details based on survey responses.
- Creating new Close CRM leads from survey submissions.
- Analyzing survey data to segment Close CRM contacts.
- Triggering personalized email campaigns based on survey results.
How secure is my Close CRM data when using Latenode integrations?
Latenode employs robust security measures, including encryption and access controls, to protect your Close CRM data during integrations.
Are there any limitations to the Close CRM and QuestionPro integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex conditional logic might require JavaScript coding.
- Extremely high data volumes could impact workflow execution speed.
- Real-time updates depend on API availability from both platforms.