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How to connect Cloze and Google Ads
Create a New Scenario to Connect Cloze and Google Ads
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Cloze, triggered by another scenario, or executed manually (for testing purposes). In most cases, Cloze or Google Ads will be your first step. To do this, click "Choose an app," find Cloze or Google Ads, and select the appropriate trigger to start the scenario.
Add the Cloze Node
Select the Cloze node from the app selection panel on the right.
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Add the Google Ads Node
Next, click the plus (+) icon on the Cloze node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.
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Authenticate Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Configure the Cloze and Google Ads Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Cloze and Google Ads Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario
After configuring Cloze, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Cloze and Google Ads integration works as expected. Depending on your setup, data should flow between Cloze and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Cloze and Google Ads
Cloze + Google Ads + Slack: When a project's stage changes in Cloze, search for relevant Google Ads campaigns and send a Slack notification to adjust bids based on the sales pipeline progress.
Google Ads + Cloze + Google Sheets: When an offline conversion is sent to Google Ads, create or update a person in Cloze, and then add a row to Google Sheets with the conversion details for performance tracking.
Cloze and Google Ads integration alternatives
About Cloze
Use Cloze in Latenode to automate your CRM and sales processes. Automatically update records, trigger follow-ups, and generate reports based on real-time data. Integrate Cloze with other apps like email, calendars, and databases using Latenode's visual editor. Customize flows with JavaScript or AI for advanced lead qualification and faster deal closing.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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See how Latenode works
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FAQ Cloze and Google Ads
How can I connect my Cloze account to Google Ads using Latenode?
To connect your Cloze account to Google Ads on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Cloze and click on "Connect".
- Authenticate your Cloze and Google Ads accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger Google Ads campaigns from new Cloze opportunities?
Yes, you can! Latenode's visual builder makes it easy to trigger Google Ads actions from new Cloze opportunities, ensuring timely and targeted ad campaigns.
What types of tasks can I perform by integrating Cloze with Google Ads?
Integrating Cloze with Google Ads allows you to perform various tasks, including:
- Create new Google Ads leads from new Cloze contacts.
- Pause Google Ads campaigns when deals are won in Cloze.
- Update Google Ads audiences based on Cloze contact data.
- Trigger personalized ads based on Cloze opportunity stages.
- Log Google Ads campaign performance data in Cloze activities.
How do I handle data mapping between Cloze and Google Ads fields?
Latenode offers a visual data mapper, letting you easily connect fields between Cloze and Google Ads. Plus, use JavaScript to transform data.
Are there any limitations to the Cloze and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data sync is not supported initially; only new data triggers workflows.
- Complex custom field mappings may require JavaScript knowledge.
- Integration relies on the Cloze and Google Ads APIs; API changes could affect workflows.
